The campaign by Google Analytics targeting businesses takes online interactions out into the real world via comical sketches. It’s a creative idea, but it hits a wrong note for me simply because Google’s own Search function is so inaccurate and frustrating as hell to use.
I guess you can do this type of pompous advertising when you’re the unquestioned market leader behemoth. What are we going to do, use BING?
That said, the ads are brilliantly produced: the cast, settings, acting, script, are all first-rate.
Another very funny spot below.
Ad agency: In-house video agency Across the Pond.
- The Democratic National Convention starts Monday and it's already off to a rocky start. Here's what you need to know 🇺🇸🔔
- Russia won't be banned from the Rio Olympics but its athletes need to pass new anti-doping tests to compete, the IOC ruled.
- Chris Froome has won the Tour de France. He's the first Brit to win the cycling race three times 🚴