The campaign by Google Analytics targeting businesses takes online interactions out into the real world via comical sketches. It’s a creative idea, but it hits a wrong note for me simply because Google’s own Search function is so inaccurate and frustrating as hell to use.
I guess you can do this type of pompous advertising when you’re the unquestioned market leader behemoth. What are we going to do, use BING?
That said, the ads are brilliantly produced: the cast, settings, acting, script, are all first-rate.
Another very funny spot below.
Ad agency: In-house video agency Across the Pond.
- U.S. presidential candidate Ted Cruz ended his campaign after losing Indiana's primary to Donald Trump. Bernie Sanders won on the Democratic side.
- A massive wildfire is threatening the capital of Canada's oilsands industry, and tens of thousands of people have been ordered to evacuate.
- Smash hit "Hamilton" received 16 Tony Award nominations, breaking the record held by "The Producers" and "Billy Elliot."