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Sheryl Sandberg's Twitter Audience Is High-Earning, Influential

They're more likely than the average Twitter user to be female, Ivy-League-educated, and high-earning, according to an analysis exclusive to BuzzFeed.

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63% of Sandberg's followers are female.


That's a significantly higher percentage of female followers than the average Twitter user has, according to an analysis of Sandberg's Twitter base by audience measurement firm PeekAnalytics, provided exclusively to BuzzFeed.

Her Twitter audience is 283 times more influential than average.

Allison Joyce / Getty Images

PeekAnalytics measures influence by how well-connected Twitter users are across sixty social sites. And like Sandberg herself, her over 54,000 followers are very well-connected indeed.

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