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This "Normal Barbie" Has The Proportions Of An Average American 19-Year-Old

"Average is beautiful," says designer Nickolay Lamm, who created a "Normal Barbie" using the average proportions of a 19-year-old woman. He's now trying to sell 5,000 of the dolls through a crowdfunding site.

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The project started last year, when Lamm, a Pittsburgh-based artist, designed images of what he called "Normal Barbie" in an attempt to make the doll reflective of real bodies.

Compared with the original Barbie doll, the changes are drastic: Lamm's doll is shorter and has more realistic proportions. Her feet are flat, not permanently built to fit into high heels.

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"I'll build new clothes and accessories after this crowdfunding," Lamm told BuzzFeed. "My plan is for Lammily to come in different ethnicities and body shapes. But all future body shapes will be of healthy typical women."

"I want to show that average is beautiful," says Lamm.

View this video on YouTube

"I've been working really hard to make the doll a reality," Lamm says in his fundraising video. "'Lammily' promotes a healthy lifestyle."

He plans to market the doll to kids without mentioning its body type. "Very few kids are concerned about body image like parents are. It would be like me trying to feed them broccoli."

Contact Ali Vingiano at alison.vingiano@buzzfeed.com.

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