1. Know Your Setting
2. Networking is Essential
Yes, even for independent artists. In the age of the internet, social media makes it easier than ever to access others in your field. For Zara, Instagram offers countless opportunities. Another successful approach is to email those whose work you admire. People love to talk about their passion and share their stories. This is where relationships often start, and the approach helped Zara get her foot in the door.
3. Find Your Favorite Tools
To have a unique style, any artist must develop a toolkit that he or she can master and be familiar with. This is especially important for Zara; she has 3 makeup materials that suit her goals best. "I am ALL about creating flawless dewy skin, so I'm forever looking for amazing skin prep materials and makeup products to aid in creating that beautiful youthful glow. At the moment, my 3 kit essentials are the Charlotte Tilbury 'Magic Cream' for a gorgeous base glow, which I massage all over the face before applying any foundation, then I absolutely adore Tom Ford's 'Sheer Cheek Duo' and 'Shade and Illuminate' to help in adding dimension and dewiness to the face for all occasions."
4. Know Your Sources of Inspiration
5. Persistence and Postivity Go a Long Way
Starting out in a tough industry is difficult and mentally taxing. However, confidence and a good attitude can go a long way. As with any craft, practice makes perfect. Constantly moving, despite the hurdles, will always help in the long run. Zara gives up and comers some encouraging advice to achieve this. "I would always suggest doing as many test shoots as you can in order to create a strong portfolio so that you have work to show for yourself - photographers and clients will always be more inclined to collaborate or hire you when they have a way to see your talents! My biggest piece of advice overall would have to be to do with personality. You should always strive to be someone who's easy to work with as part of a team and someone who's a pleasure to be around on long working days!"