Please Like Me
In this week's newsletter: The influencer's highly anticipated first book was sadly disappointing, and a case for Chris Crocker selling the iconic "Leave Britney Alone" video as an NFT.
In this week’s newsletter: The irony of what that infamous Khloé Kardashian photo represents, and Tabitha Brown’s new brand deal that is so tailored for her.
Who’s To Blame That Black TikTok Creators Are Not The Ones Invited To Perform On Late Night Shows? Everyone.
In this week’s newsletter: Why Addison Rae’s Tonight Show appearance is another tipping point for inequities on TikTok, and a curious look at Rachel Hollis’s latest video rant.
In this week's newsletter: the repetitive and demoralizing culture of trying to hold YouTubers accountable.
After growing tired of hosting their brands entirely on Instagram, some influencers have started to diversify.
Is There An Invisible String Between Religious Proselytizing And Influencing? I Asked Some Influencers.
In this week's newsletter: Inspired by this Times op-ed, I ponder — and then I ask influencers to ponder — whether their jobs are a form of secular preaching.
An Early Dad YouTuber Reflected On The Viral Prank Videos That Made Him Famous — And Ones He’s Since Decided To Delete
In this week's newsletter: Nalts, who reached YouTube fame in the mid-aughts, wrote in about how he views his old videos — and people in them who were impacted — differently today.
In this week's newsletter: I address a popular kind of content that's built the careers of the platform's biggest creators — but walks a line between entertainment and abuse.
Bust out the tissues.
The Black Lives Matter Social Media Uprising For George Floyd Paved The Way For Asian Americans To Have Their Online Reckoning
In this week's newsletter: Asian American influencers and online community-builders are confronting difficult identity issues after the recent string of racist attacks.
In this week's newsletter: The latest plagiarism accusation revealed the very low and high standards the industry is subjected to, and how I wanted more from the HBO documentary Fake Famous.
In this week's newsletter: The work influencers put in to make something look effortless, and why automated moderation may be cheaper for social media companies to wield, but how it can have detrimental effects on real people (especially people of color).
In one part of this week's newsletter: How the first national youth poet laureate simply let her work speak for itself — and then the fans followed. Massively.
In this week's newsletter: Questionable ads slip through TikTok's "strict" vetting policies, and Lauren shares what she's learned about the complicated politics of influencers and body image on social media.
In this week's newsletter: Influencers who remained silent in the aftermath of the insurrection felt just as loud as those who acknowledged it. It's a microcosm of the state of the country.
In this week's newsletter: Why Amazon sponsoring influencers' effort to give back to delivery drivers is troubling, and how internet stars are able to grow out of their family-friendly image with a lot more ease than traditional celebrities.
The TikTok Sway House Boys’ Latest Charity Is Almost Making A Mockery Of Public Image Rehabilitation Campaigns
In this week's newsletter: Why Josh and Bryce's nice effort to give to the homeless feels predictable and exploitative, and the one reason I think Olivia Jade's Red Table Talk appearance was necessary (to viewers).
In this week's newsletter: Stephanie asks an expert about the legitimacy of these giving sprees, and I (Tanya) attempt to draw a line in evolving TikTok ads.
In this week's newsletter: How Scarlet Waters used TikTok, an app built on music and bytes, to make people soberly aware about deafness, and why I think more influencers than not are running their own fan accounts.
The Mormon Influencer Backlash To "The Real Housewives Of Salt Lake City" Is A Fascinating Peek At A Side Of Them We Rarely See
In this week's newsletter: Influencers in Utah rant and argue about whether the Bravo hit is a "real" representation of their religion, and a nudge to everyone else to once again raise alarm bells about the ongoing pandemic.
Influencer Pastor Carl Lentz Has Been Fired From The Hip Megachurch That Made Him Famous. Could His Career...Be Resurrected?
In this week's newsletter: I ponder what the hypepriest will do after Hillsong, and belatedly, why the "I voted" selfie has felt both more and less impactful than ever this year.
In this week's newsletter: Influencers are pushing Christmas up even earlier this year — but it may not be a bad idea, and I (Tanya) party-poop on some fun TikToks because of Third Wave COVID.
This week's newsletter: @TheBucketListFamily pivots their once-controversial annual giveaway — kind of — to the current climate, and why influencers denouncing that they're influencers is a disservice to both them and their followers.
In this week's newsletter: Why a viral thing can still be good, even if it’s fake.
This week's newsletter: Why the hate for Bella Poarch is steeped in something all too familiar, and why the latest e.l.f. Cosmetics spon campaign is too much branding, even in America.
This week's newsletter: why Charli and Dixie D'Amelio's Seventeen cover story left me wondering more about them than I was learning — and a brief PSA for fashion influencers (TYING A FLANNEL AROUND YOUR WAIST IS NOT FALL FASHION).
If Colleges Are Recruiting Influencers, I Think They Should Be Paying Student-Athletes — The Original College Influencer
The reports of universities uniquely paying students to be brand ambassadors made me think about the controversy of schools not paying college athletes.
Is Gucci making fun of itself for profit?
Also in this week's newsletter: Charli D'Amelio's recent Dunkin' collaboration, and why America runs on predictable brand deals.
It seems like Arielle wants to signal that she is taking the coronavirus seriously — and wants her store to be a one-stop shop for staying at home.
One part of this week's newsletter: Why all of the TikTok houses have turned me off to the concept, but why I've taken to the House Nobody Asked For.
This week's newsletter: The main difference between Reels and TikTok (spoiler: it's the influencers), and popular fashion whistle-blowing account @Diet_Prada drew its own major backlash this week.
This week's newsletter: A cat that's been "dancing" to all the viral TikTok challenges gets as many views as the platform's biggest creators.
This week's newsletter: Stephanie breaks down why the "Super Bowl of swipe-ups" is hitting different this year, and I, out of pure generosity, brainstorm a list of ideas for TikTokers and YouTubers to get attention without throwing a party in a pandemic.
Also in week's newsletter: When influencers introduce their content by saying “everyone’s been asking,” who is "everyone"?
A Teen Has Become Famous On TikTok Simply For Saying “Whoa” And “Nice” To Other People’s Viral Videos
Also in this week's newsletter: An oil painter has been painting portraits of himself painting portraits of himself painting portraits of himself painting portraits of himself painting portraits of himself...and, for some reason, this chaos is bringing me inner peace.
Are These Viral TikToks Of Extremely Fashionable People In China The Answer To Pandemic Fashion Week?
This week's newsletter: Everything I know about those compilation videos sourced from Douyin, China's TikTok, that everyone's going crazy for.
This week's newsletter: While some have accused Kylie of "refus[ing]" to tag designer Jedidiah Duyile, she may have never even thought to do it.
A Black YouTube Commentator Is Not Surprised People Are More Concerned With Shane Dawson’s Tati Drama Than His Racist Past
This week's newsletter: While Shane Dawson may finally be paying the price for doing blackface, fellow YouTuber Sanders Kennedy pointed out that he's already greatly profited off of doing blackface.
This week's newsletter: The owner of the Cleveland Flea once again angered her local community — this time for trying to sell a $200 e-course teaching white people how to support the BLM movement. This time, however, she seemed to have finally listened to the criticism.
This week's newsletter: Another reminder to you (and me) of our privilege to insulate ourselves from the national conversation, and we regret to inform you that the Stauffer family is back on YouTube.
Thomas' apology comes as he claimed that "finding an experienced actor that's not white is really hard" in Australia, when compared to the States.
This week's newsletter: Entrepreneur Sharon Chuter created the #PullUpOrShutUp initiative to ask companies who've made public anti-racist proclamations about their internal hiring profiles.
This week's newsletter: Instagram activist and illustrator Danielle Coke of @ohhappydani sets an example of the power of influence in a time of crisis.
Will Huxley Stauffer’s Story Be The Wake-Up Call That Leads To Protections For Children Of Influencers?
This week's newsletter: The big controversial story this week that's sparking questions like What right does a child have to the profits of their internet-famous parents? And a woman's Instagram account that's grown massively for its beautiful tributes to black Americans who have been killed.
This week's newsletter: Why influencers' massive giveaways sprees to gain fast followers feels so eerily familiar, and Karens acting up during the pandemic has blown up a new Instagram meme page.
This week's newsletter: How some social media stars are getting better at internalizing criticism — or just better at selling it, and parents running a psychological experiment on their kids for TikTok.
This week's newsletter: Curvy Wife Guy's wife @sassyredlipstick said she'll no longer follow through with her J.Crew promo content, and the unique conflict fans feel over C-list celebrities breaking quarantine orders to get together.
This week's newsletter: The massive #AllInChallenge campaign perfectly matches bored famous rich people and their fans for charity, and the fallout of the @Taza quarantine scandal.
This week's newsletter: When lifestyle and beauty gurus can no longer get spray tans, injectables, and other beauty upkeep. And one YouTuber believes her skills have become more "respected" during quarantine.
This week's newsletter: The resilience and shamelessness of turning these tough times into a social media marketing campaign, and a PSA about those infamous get-followers-quick "giveaways."
Will The Coronavirus Be The Tipping Point That Makes People See Influencers As The Small Businesses They Are?
This week's newsletter: Discussing the serious responsibilities that come with making social media your business, and a case for trying your adult hand at teen TikTok dances.
This week's newsletter: Kim Kardashian West's opportunistic campaign in the name of COVID-19 relief, and an inside look at one of those infamous "loop" Instagram giveaways to gain followers.
This week's newsletter: There is a big debate happening online about what exactly influencers should be posting right now, or if they even should be at all. And home decor porn — it's good for the soul!
In this week's newsletter: Battling the spread of irresponsible and opportunistic messaging, and testing those trendy and expensive preset bundles.
This Microinfluencer Wants You To Know Her Job Is More Than Making Power Smoothies And Taking Fancy Brand Meetings
This week's newsletter: A fashion blogger wants you to know the job extends far beyond photo shoots and drinking lattes — although, I strangely keep seeing influencers IRL who are drinking lattes for elaborate photo shoots.
This week's newsletter: How a nearly 74-year-old fitness guru has me screaming “OK boomer!!!” and a very chaotic spon from Khloé Kardashian.
This week's newsletter: Lauren's takeaways from talking to the controversial YouTuber (and why his thoughts about school are wrong and borderline dangerous) and a mom blogger's hilarious high-production photo.
Also in this week's newsletter: I can't stop scrolling through this woman's feed of extremely cute snacks.
This week's newsletter: Why fans of Jessica Olie are more than disappointed with her new premium app (I check it out for myself), and influencers of all kind are pivoting to TikTok.
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This New Instagram Account Is Dedicated To Capturing The Hilarious Fourth Wall Of People Taking Photos For Instagram
This week's newsletter: I DM with Tank Sinatra, the meme mega-aggregator guy, who's recently created @influencersinthewild — an account dedicated to spotting influencing in its raw form.
The Woman Behind The Massively Popular Instagram Account About Trader Joe’s Said It’s All Just A Hobby
This week's newsletter: I DM with @traderjoeslist, an account with a million followers that's all about promoting another company's products.
I Roughly Calculated The Cost Of This Lifestyle Blogger’s Beautiful, Outrageous Master Bathroom Decor
In this week's newsletter: Donations, vanity, and actual bathroom vanities that are every bit exquisite as they are excessive.
This week's newsletter: Why fans are livid about the teen vlogger marking up another household item — and why it's not a scam, even if it is irksome.
A Popular Instagram Family Who Travels The World Is Being Accused Of Hiding Details Of A Massive Holiday Sweepstakes
This week's newsletter: The parents of the Bucket List Family are being questioned about their annual Oprah-level holiday givings. And how a lawyer got involved.
Young parents of a controversial Christian church have made a heartbreaking and horrifying request for the Christian internet after finding out their 2-year-old daughter died, and something...less heartbreaking and horrifying to end this week's newsletter.
This week's newsletter: YouTube somehow put out an even worse "Rewind" video than in years before, and a former wedding influencer shows us how to transition into a divorce influencer.
This week's newsletter: An OG lifestyle blogger is called out for a ridiculous and inauthentic #ad, and a former vegan announced her very dramatic dietary change.
I Spoke To The Instagrammer Who Went Viral For Promoting The Supposed Health Benefits Of #ButtholeSunning
This week's newsletter: A woman's real influence of the "perineum sunning" lifestyle, and the unstoppable power of SugarBearHair gummy vitamin spon. And lots of butt puns.
In this week's newsletter: a British mummy blogger admits to anonymously trashing other influencers, and the stressful paradigm that's created when photoshopping advances...as our obsessions with spotting it also increases.
This week's newsletter: The ever-shortening time between Halloween and Christmas, and what I learned from having a front-row seat at a behind-the-scenes Instagram photo shoot.
In this week's newsletter: non-white YouTubers continue to publish videos airing out what they say are confusing and distressful ways they're not treated the same on work trips.
I am starting to wonder why all my favorite bloggers are joining this MLM, plus Megan Skalla dishes on her perfectly Instagrammable wedding, in this week's newsletter.
In this week's Please Like Me newsletter, YouTube is silent while one vlogger accuses another of serious crimes, and people need to stop picking on women who love fall.
Young Famous YouTubers Are Maturing And Talking About Privacy And Healthier Boundaries. I Couldn’t Be Prouder.
In this week's newsletter: YouTubers describe their unique kind of millennial burnout, and fluffy chickens.
In this week's newsletter: I check the local temperatures of some of my favorite fall-themed photo shoots on Instagram, and a brief how-to to writing a dizzying sponcon caption.
In this week's newsletter: a fitness guru under fire for hiring a team of coaches who all look...well, like her, and outtakes from the Caroline Calloway profile.
You can't knock an influencer for what he does for his bottom (pun intended) line, on this week's newsletter.
Influencers show us what (sl)activism looks like, plus popular plant-based social media pages. This is the first edition of the Please Like Me newsletter.
Featuring Big Mouth, BoJack Horseman, This Is Us, and Crazy Ex-Girlfriend.
What shows and storylines have helped you or impressed you?
Television needs more LGBT characters, but that doesn't mean that there aren't some great people out there already.
"I'm focussing now on what's next, I hope to see you there."
Australia's most adorable man.