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    The Viral #BrownSkinGirl Challenge Has Black Women Celebrating Their Beauty

    "This is for more than just likes!"

    With anthems like "Run the World (Girls)," "Flawless," "Diva," and "Irreplaceable," Beyoncé knows how to inspire us through her music.

    Robyn Beck / AFP / Getty Images

    This week, the Lemonade singer released her complementary album, The Lion King: The Gift, which she called "a love letter to Africa."

    One of the album's standout tracks, "Brown Skin Girl," features vocals from Queen Bey's 7-year-old daughter, Blue Ivy Carter.

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    Guyanese rapper Saint Jhn and Nigerian singer WizKid are also featured.

    The empowering song praises brown-skinned women like Lupita Nyong'o, Naomi Campbell, and Kelly Rowland, and has inspired others to embrace their own melanin for all of its richness and beauty.

    Brown Skin Girl. Thank you @Beyonce for this Gift! #BrightnessIsJustWhoYouAre

    Even Lupita agrees, "It's the jam!"

    Over the weekend, the hashtag #BrownSkinGirlChallenge went viral, with black women around the world uploading photos of themselves feeling proud of the skin they're in.

    Singing brown skin girl.... 🌻 #BrownSkinGirlChallenge

    Others simply used the hashtag to join in on the fun and share their sunkissed selfies.

    Even the little ones got in on the challenge, and I could cry tears of joy.

    Blue IVY told her she’s the best thing in the world ! #BrownSkinGirlChallenge #TheGiftAlbum

    3generations of beautiful brown skin, XOX💕OXO #BrownSkinGirlChallenge

    Brown skin girls ya skin just like pearls the best thing in all the world. I’ll never trade you for anybody else! #BrownSkinGirlChallenge 💜💜

    My heart. 😢❤️

    Some got creative with their captions.

    "melanin too dark to throw her shade" ✨#BrownSkinGirlChallenge

    blue ivy told me i was the best thingin the world #BrownSkinGirlChallenge

    #BrownSkinGirlChallenge turn this song tf up

    While others summarized the importance of the song so eloquently:

    This is for more than just likes! It's a celebration of our beauty! A beauty that's always been but not always acknowledged! Salute Queens! #BrownSkinGirlChallenge

    Everyone wanted to join in once the challenge went viral...

    as soon as i saw the trend i just had to hop in too and join my beautiful brownies 😭💓 #BrownSkinGirlChallenge

    Because why not?

    my time to shine #BrownSkinGirlChallenge #brownskingirl

    Here's to hoping that Beyoncé notices this pure challenge and gives these beautiful women a shoutout as she did with the #BeforeILetGoChallenge earlier this year.

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