Teresa Best
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  • Are Online Reviews Valuable?

    BrightLocal released its annual survey on the importance of reviews for customers. They sent out a questionnaire to their local customer panel and received 2,104 complete surveys. Ninety percent of the surveys were from the USA and ten percent were from Canada. The purpose of the study was to determine how reviews affect customers and how they will interact with a business due to the reviews. There were 13 questions to the survey.

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