The party’s Twitter account, which has nearly 450,000 followers, generated thousands of automated responses to people who tweeted any of these words irrespective of whether they followed the account or not.
The autotweets urged people to vote for the BJP’s prime ministerial candidate Narendra Modi along with his Vine asking people to do the same.
April 17 is the biggest day of the month-long elections in India with a total of 121 constituencies voting.
While these elections have seen significant political campaigning on social media to influence young, urban Indians, the scale of this spamming exercise by the BJP is unprecedented.
5. According to Twitter’s official rules, accounts that engage in spamming may be permanently suspended. Two of the activities that constitute spamming are:
With several people reporting the BJP’s account, it remains to be seen if it is temporarily deactivated or suspended.
BuzzFeed reached out to Twitter for comment and will update if they respond.