With Sales Sliding, McDonald's Plans 24 Hours Of "Joy" Around The World
The fast-food giant's sales are in a slump, and its brand has become a target for everyone from health campaigners to labor organizers. In a bid to turn things around, the company will launch a multimillion-dollar marketing campaign tomorrow.
Oprah Gives Away Free KFC
I'm not quite sure what kind of message this is supposed to send, but free food is free food. Courtesy of Oprah (and the marketers at KFC), Kentucky Fried Chicken is giving away full meals -- which include 2 pieces of griled chicken, 2 sides & a biscuit -- for the price of nothing!