"Have you heard of PLEASE on the STOP."
Have you found him?
Once you get it, it's grand.
These celebs are taking it to a new level.
Elf... Dilf... It's close enough.
THIS IS HOW YOU DO ELF ON THE SHELF.
The elf is off the shelf and gone to war.
Cute elf + cute baby = cuteness overload!
Because there's still time until Christmas.
Elf poop is involved.
He's watching you.
He sees you when you're sleeping, he knows when you're awake.
Elf on the Shelf, meet Willow on the Shelf.
Have people asking, "How did they do that?"
Take your elf to the next shelf.
Spoiler alert: He's on the naughty list.
Because 24 days is a long time to be clever.
"First of all, it looks like he has a terrible secret."
Definitely on the naughty list.
Because just sitting on a shelf is so 2012.
The annual march through New York City will introduce new characters.