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14 Things Ryan Lochte Can Do With His "Jeah" Trademark

On August 1 Olympic beefcake Ryan Lochte applied to trademark "jeah" — a word he may or may not have made up himself, but that appears in # form all over his Twitter feed and Lochte-branded merchandise. He's apparently doing this so that he can merchandise more crap. Ahead, some ideas for him.

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