"Joik" Is The Beautiful And Haunting Folk Music You Need In Your Life
Yes, that is your spine tingling.
Joik (aka yoik and jojk), is a cultural tradition from the Sámi people.
The Sámi live in the Northernmost sections of Norway, Sweden, Finland, and Russia.
One of the most incredible things about joik is the fact that there is no one way to do it — it's an expression of the spirit.
There's even a Sámi Grand Prix where people can enter their joik into competition.
How could anyone want to outlaw this?
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