24 Makeup Products Even 2020 Couldn't Stop BuzzFeed Readers From Buying
These were the top-selling BuzzFeed India makeup products in 2020.
We hope you love the products we recommend! All of them were independently selected by our editors. Just so you know, BuzzFeed may collect a share of sales or other compensation from the links on this page if you decide to shop from them. Oh, and FYI — prices are accurate and items in stock as of time of publication.
While makeup sales declined overall in 2020 as the focus shifted to skincare, sheltering at home didn't stop BuzzFeed India readers from continuing to buy and wear their favourite makeup products. Here's a list of pandemic-proof makeup products you, the readers, continued to favour in 2020!
1. Gallons of Garnier Micellar Cleansing Water - ₹123, which has 4000+ reviews, were used to cleanse before and after makeup application.
My co-editor Mugdha Kusray has done a whole post on Garnier Micellar Cleansing Water and says, "It completely removes makeup, dirt, dust and is superb for your skin!"
Get it here.
2. Prima Donna Round Cotton Pads - ₹175 (200 pads) were the favoured brand of cotton pads. They're made of 100% cotton, are lint-free, dermatologically tested and have 3,800+ positive reviews.
3. An army of Miniso brushes was assembled! This basic but adequate 7-piece Miniso makeup brush set - ₹260, which comes in a lightweight, portable and travel-friendly pouch, was the most popular.
4. This Lakme Absolute Blur Perfect primer - ₹449 will minimise the appearance of lines and pores and help makeup latch on better.
Use only a minimal amount, ideally just on oily areas like your T-Zone. And if you have very dry skin, skip primer. If you have darker skin, a yellow primer like this L.A Girl Pro Prep Color Correcting Primer, Yellow - ₹649 is more flattering.
Get it here.
6. The Colorbar Blenditude makeup sponge - ₹169 with the signature egg shape for smooth foundation application and contouring. It's non-allergic, available in black and pink and can be used both wet and dry.
7. As we tightened our purse strings in 2020, we turned to multi-tasking products to look put together like this Lakme weightless mousse lip and cheek colour - ₹431.
8. And this modular and travel-friendly Miniso 3-in-1 Bevelled Brush - ₹450, which includes a flat brush, a blender and an eyeshadow brush all in one!
9. This Colorbar Just Marsala brown kajal - ₹520 can be used as an eyeliner, kajal and an eye shadow. It's ideal for creating a low-effort, high-impact smudged, smokey look for when you have important video calls.
10. As desi girls, our black kajal game was strong as ever. The Faces Magnet Eyes kajal and Plum kajal were both very popular for their pigment, precision and intensity.
11. The felt-tip Maybelline Colossal Liner - ₹271 offers precise application with an intense black finish that dries in seconds and lasts for up to 12 hours.
12. Newbies will also like the Miss Rose Dual Eyeliner Pen and Winged Stamp - ₹402 for that perfect winged look.
With masks on, the eyes were prime real estate for trying creative new makeup looks. We covered both the metallic liner and blue liner trend previously in our post: 14 Hot Eye Makeup Trends And Products To Take You Into 2020
13. This Sugar metallic eyeliner - ₹398, available in six shades with a matte-metallic, long-lasting and waterproof finish, was very popular this year.
Sugar metallic eyeliner - ₹398. Available in six shades with a matte-metallic, long-lasting and waterproof finish.
14. This blue Lakme Instaliner - ₹117 was also a big hit because it's not any more effort than black liner but looks so much more unique!
Lakme Instaliner, blue - ₹117. Long-stay and water-resistant.
15. Our trusty Maybelline 24K Nudes eyeshadow palette - ₹540 with 7000+ reviews took us through many a Zoom wedding.
16. The Vega lash curler - ₹105 was very popular among our readers in 2020 and can be used before mascara or even by itself to curl lashes.
17. The Maybelline Hypercurl mascara - ₹216 is waterproof and has a unique anti-clump applicator wand that gently curls lashes too. It's ophthalmologally tested, suitable to wear with contact lenses and lasts up to 18 hours.
Get it here.
18. The cult favourite tinted lip balm Maybelline Baby Lips - ₹140 is a popular choice for hydration and adds a pretty layer of translucent colour too.
19. Creamy matte lipsticks in natural shades were popular, like Lakme Enrich Matte in RM15 - ₹235 and Maybelline 657 Nude Nuance - ₹235. This paisa vasool Maybelline combo - ₹299 for 2 was a big hit as well. Several shades and combinations are available, depending on your preference.
Get them here:
Lakme Enrich Matte in RM15 - ₹235
Maybelline 657 Nude Nuance - ₹235.
Combo offer: Maybelline Creamy Matte combo - ₹299 for 2. We recommend the 'Nude Nuance' and 'Touch of Spice' combo.
20. If you run through bottles of makeup setting spray, the affordable and effective Swiss Beauty makeup fixer - ₹170 is ideal. It's lightweight, contains vitamins and aloe vera, and will keep your makeup smudge-resistant without drying your skin out.
21. This heart-shaped silicone makeup brush cleaner - ₹215 will work overtime to sanitise your brushes while retaining the shape and texture of your bristles. It's a must-have for anyone lazy about washing brushes as it'll do all the work for you!
22. This Miniso headwrap - ₹150 will keep your hair in place while you do your skincare routine.
23. The long-lasting, chip-resistant Miniso Pittura nail polish - ₹90 kept us going through multiple rounds of handwashing and sanitising.
24. Finally, with all the decluttering and organising this year, this clear Inovera makeup organiser - ₹265 with sixteen compartments is the perfect storage solution for all your precious makeup.
