Stay One Step Ahead: Effective Tools For Tracking Competitor Email Marketing

Email marketing is still a leading strategy for businesses to promote their products. But you cannot underestimate the importance of tracking competitor email marketing campaigns.

If you don’t know how to keep an eye on their email campaigns, how will you stand out in the crowd? It is essential to track your competition to devise your digital marketing plans.

This blog post is your guide to the best tools available in the market to track your competitor’s email marketing strategies. We promise that by the end of this post, you will have all the techniques to stay ahead of the competition and increase your conversions.

Really Good Emails:

Really Good Emails is a website that compiles the best email campaigns and newsletters from your competition and other renowned companies. It allows you to search for emails based on category, keywords, or even by companies. The website Archive feature also captures the emails and stores them for future reference. This helps you keep track of current and archive emails to determine what works well for your competitors.

CompetitorTrack:

CompetitorTrack is an excellent email marketing tracker that helps you monitor the frequency, content, and discount offers of your competitor’s emails. It is a great way to understand their email marketing campaigns and where they stand among competitors. CompetitorTrack lets you track when your competition sends emails, what topics they cover, when they announce sales or promotions, and other vital information. The data makes it easy for you to refine your campaigns and stay ahead of your competition.

SimilarWeb:

SimilarWeb is an incredibly beneficial tool that provides you with valuable data about the traffic, rankings, and audience demographics of your competition and critical websites. Right from tracking social media performance to monitoring organic and paid searches, you get to know everything about your competition. The tool also provides you with the email addresses of companies so that you can directly subscribe to their email marketing campaigns and monitor their activities in your inbox.

MailCharts:

MailCharts is a tool that provides you with an insight into your competition’s email marketing strategy. It allows you to track the email campaigns of your competitors by subscribing to their email newsletters. You can track their emails by keywords, company names, and domains to analyze their strategies and take necessary actions. MailCharts also helps you identify the email campaigns that attract maximum engagement, determine key trends, and refine your email marketing campaigns.

Email on Acid’s Campaign Precheck:

Your email marketing campaigns need to be impeccable, and that is where Email on Acid comes into the picture. Their Campaign Precheck tool ensures that your email campaigns are functional and look as they should when they land in customers’ inboxes. It is a great analytical tool that helps you improve your email marketing campaigns significantly. The tool also provides you with relevant data to keep your email campaigns in line with the competition.

It is essential to keep an eye on your competition’s email marketing strategies to devise successful marketing campaigns. The tools mentioned above can significantly strengthen your marketing campaigns by providing essential information about the competition. Start exploring these tools and take your business to new heights. Remember, there is nothing wrong with learning from your competition and improving your tactics. Stay one step ahead with these tools, and may the best email campaigns win!