The protest was organized by About-Face, a nonprofit based in San Francisco that educates women about how the media can affect body image and self-esteem.
Whoooo! Tasha and I took the pledge! @aboutfacesf
Vanessa Nogueira
@vnogueira09
Whoooo! Tasha and I took the pledge! @aboutfacesf
The scantily-clad activists gathered in front of a San Francisco Victoria's Secret over the weekend.
The women (and one guy on the right there) picketed the storefront, holding signs featuring body-positive messages like "I pledge to love my body" and "Fat & fabulous."
Group with @aboutfacesf shed most of their clothes to raise awareness about body image issues: http://t.co/Ymv6yejcH9
ABC7 News
@abc7newsBayArea
Group with @aboutfacesf shed most of their clothes to raise awareness about body image issues: http://t.co/Ymv6yejcH9
About-Face believes that Victoria's Secret, along with many other mainstream fashion retailers, portray an unrealistic body image to the public.
The group's executive director, Jennifer Berger, told a local San Francisco ABC affiliate that not everyone needs to look like a Victoria's Secret model to feel attractive.
