If you've been to a Starbucks in the past month and a half, you may have noticed a special new section of the menu.
You were probably like, "Why is Oprah's face at Starbucks?"
Well here's why:
Oprah recently partnered with Teavana, a Starbucks-owned specialty tea retailer, and its leading teaologist Naoko Tsunoda to create a signature blend of chai tea, which Starbucks advertises as "a bold infusion of cinnamon, ginger, cardamom and cloves, blended with loose-leaf black tea and rooibos."
It launched April 29, 2014, at Starbucks and Teavana locations nationwide.
In a segment for OWN, Oprah explained her personal history with chai tea, having first tried masala chai during a 2012 trip to Mumbai.
The chai lattes and loose-leaf teas sold at Starbucks come in special coffee sleeves inscribed with inspirational Oprah quotes.
Sales of Oprah's chai products benefit youth education.
Starbucks and Teavana donate a portion of the proceeds to The Oprah Winfrey Leadership Academy Foundation: $0.25 USD per Teavana Oprah Chai prepared beverage; $1 USD per 2 oz. of Teavana Oprah Chai Loose-Leaf Tea, reusable storage tin, and small gift set; and $4 USD per large gift set.
The foundation also works to help at-risk students excel academically in the U.S.
Oprah also gives to four domestic organizations through her foundation: Girls Inc., National CARES Mentoring Movement, Pathways to College, and the U.S. Dream Academy.
Starbucks declined to provide BuzzFeed with an amount of donation proceeds generated by sales thus far.