This Indian Ad Responds Powerfully To Men Who Stare At Women In Public

"Look how you look when you're looking at me." RIP male gaze.

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Whistling Woods International, a film school in India, sought to address the problem by making men realize how they are perceived while in the act of leering.

Via youtube.com

The ad was released exactly one year after a horrific gang rape in New Delhi started a nationwide conversation about women's safety in India.

Watch the video in full here:

View this video on YouTube

youtube.com

The lyrics of the ad's background music say, in Hindi, "Look how you look when you're looking at me."