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A Traffic Reporter Made The Cleverest Tribute To Phife Dawg

"Yeah this rush hour, comin' with more hits than the Braves or the Yankees."

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Traffic reporter Mark Arum found the perfect way to pay tribute to the five foot assassin, Phife Dawg of A Tribe Called Quest.

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Founding member of A Tribe Called Quest, Malik Isaac Taylor, better known as Phife Dawg, died on March 22, at age 45.


"Phife and Tribe were the soundtrack of my youth," Arum told BuzzFeed of his inspired tribute. "I was crushed when I heard the news this morning just before we went on the air. I wanted to pay tribute to him somehow, so I just decided to mix in some of his lyrics into my traffic reports."

Arum said he's been "dropping hip hop lyrics into my reports for years," but usually only one or two per show. "I decided to let them fly this morning."