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A Sweary Tesco Parody Account Is Replying To Customers On Twitter

This could well be what social media managers are secretly thinking.

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It's part of modern customer service these days to reply to customers on Twitter. Tesco is just one of several big brands to send messages like these almost constantly:

@DanielleEren I'm sorry Danielle. I've contacted the store and passed on your feedback. They'll look into this further. Thanks. - Mart

Tesco@Tesco

@DanielleEren I'm sorry Danielle. I've contacted the store and passed on your feedback. They'll look into this further. Thanks. - Mart

9:39 AM - 31 Aug 14ReplyRetweetFavorite

@daveycam89 Sorry about this Cameron, please can you return them to store for a full refund? - Nick

Tesco@Tesco

@daveycam89 Sorry about this Cameron, please can you return them to store for a full refund? - Nick

9:37 AM - 31 Aug 14ReplyRetweetFavorite

@shelleyslatte Hi Lucy, we do sell Magic Stars Hot Chocolate! http://t.co/ZQX8wvTiYG Would you like me to check your local store? - Becky

Tesco@Tesco

@shelleyslatte Hi Lucy, we do sell Magic Stars Hot Chocolate! http://t.co/ZQX8wvTiYG Would you like me to check your local store? - Becky 😊

9:29 AM - 31 Aug 14ReplyRetweetFavorite

Tesco (the real one) is aware of the parody account and has told at least one customer not to confuse it with the real thing.

@shaunbentley Hi Shaun, I'm sorry to hear that. The Tecso_Express account is not a genuine Tesco account. 1/2

Tesco@Tesco

@shaunbentley Hi Shaun, I'm sorry to hear that. The Tecso_Express account is not a genuine Tesco account. 1/2

9:06 PM - 30 Aug 14ReplyRetweetFavorite

Tesco said in a statement: "Parody accounts do spring up from time to time. Customers wanting to contact our rather more helpful customer service team can do so through @Tesco."

The fun's over: Marketing Week reports that the account has been suspended after Twitter challenged it to change its profile picture, background image and name within 48 hours.

Every. Tasty. Video. EVER. The new Tasty app is here!

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