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This Brand Reworked The Victoria's Secret Ad And The Results Are Beautiful

Curvy Kate welcomes every "body" in their parody

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The original VS "Perfect Body" campaign

The campaign went by the slogan "A body for every body" plastered over a line up of Victoria's Secret models clad in lingerie.
Via s.yimg.com

The campaign went by the slogan "A body for every body" plastered over a line up of Victoria's Secret models clad in lingerie.

Curvy Kate subverted the Victoria's Secret "Perfect Body" ad campaign and the results were fabulous

The original campaign was quietly swept under the rug after receiving backlash over comparing runway female bodies to average women.A UK-based lingerie brand, Curvy Kate has challenged the "ideal" body type by reworking the controversial VS ad. The brand wants to be representative of "real" women encompassing all body types.For this purpose, Curvy Kate has used a diverse group of women to show how utterly ridiculous Victoria's Secret "Perfect Body" campaign is.
Via elitedaily.com

The original campaign was quietly swept under the rug after receiving backlash over comparing runway female bodies to average women.

A UK-based lingerie brand, Curvy Kate has challenged the "ideal" body type by reworking the controversial VS ad.

The brand wants to be representative of "real" women encompassing all body types.

For this purpose, Curvy Kate has used a diverse group of women to show how utterly ridiculous Victoria's Secret "Perfect Body" campaign is.

The brand wants to be representative of "real" women encompassing all body types.

Curvy Kate stated,"We make beautiful lingerie and swimwear that looks amazing on a wide range of figures and sizes, so we want models who represent this."
Via i.dailymail.co.uk

Curvy Kate stated,

"We make beautiful lingerie and swimwear that looks amazing on a wide range of figures and sizes, so we want models who represent this."

Just how awesome is this?

Via pinterest.com

Sexy is definitely a state of mind

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