• A Holly Jolly Latinx Holiday badge

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21 Afro Latina-Owned Businesses That Will Take Your Holiday Shopping To The Next Level

Supporting small businesses is more important now than ever.

1. Glamlite Cosmetics: Best known for their creative, food-inspired makeup palettes, Glamlite will have you reaching for a slice of pizza with one hand while you put your eyeshadow on with the other.

An eyeshadow palette that looks like a whole pizza and two smaller palettes that look like slices of pizza

2. Azteca Negra: For anyone looking for a brand "where indigenous and modern art, fashion, and culture intersect," this is your place! Azteca Negra is a culturally and environmentally-conscious line that makes items like earrings, head wraps, masks, pillows, and other accessories that are too gorgeous not to share with someone.

3. Radiante Candles: Since everyone is spending a lot of time at home now, you might as well gift a loved one the wonderful smells of Coco Mango, Peppermint Eucalyptus, or Santo Domingo (which is a fruity scent with piña colada, orange, and rum.)

A gold candle that says Radiante and Santo Domingo on it

4. The Flowerchild Bruja: They're a flower-powered botanica with artisan-made spiritual gifts that the bruja in your life would be very grateful to receive.

Smudge sticks that have sage and roses

5. Cafe con Libros: They're an Afro Latinx owned feminist indie bookstore and coffee shop in Brooklyn that centers the needs of their community. And no, you don't have to be local to support them/get a gift for someone else. You can order books through their Bookshop page, get their Feminist & Bookish monthly subscription, or buy an audiobook or e-book through their site.

6. Reina Skincare: If you speak Spanish, then you already know that "reina" means "queen," which is truly the only name that can fit a skincare line as royal as this. Whether it's their Papaya Enzyme Cleanser, Grapefruit Salt Scrub, Rice Water Jelly Toner, or Guava Mama Body Butter, they've got your bases covered.

7. ChillinInSpace by Yesenia Moises: Yesenia is an illustrator, toy designer, and children's book author whose gorgeous work will add a pop of color to any wall, jacket, backpack, basically anywhere your loved one chooses to display her work.

8. Jam + Rico: Owner Lisette Scott began to create and design as a way to connect with her ancestors — which hail from Jamaica and Puerto Rico — on a cultural level. She now carries beautiful and intricate jewelry pieces that anyone would be lucky to own.

9. Boricubi: Founder Jolín Miranda told Voyage LA that Boricubi, "features artwork creations and adornments made to empower women with self-love and representation." Her shop features everything from a Frida-inspired cross-body bag to beautiful handmade earrings, mugs, vinyl stickers, and art prints.

A pair of earrings with a '50s inspired character wearing a red bow and white cat eye sunglasses

10. Earthy by Ari: With an array of unique, handcrafted items like gold-plated earrings with pressed flowers, a resin ring with rose gold flakes, or cow earrings so cute they practically moo, Earthy's definitely got the "Earth" part down pat!

11. Luna Magic: This indie beauty brand was founded by Dominican American sisters and is magical in every sense of the word. They've got items every beauty lover needs — like an eyeshadow palette with vibrant and neutral shades, matte liquid lipsticks with names like "Gostosa" and "Bon Bon," as well false lashes, and some T-shirts that help pull the entire look together.

The Luna Magic Uno eyeshadow palette with 12 shades and a set of four brushes

12. Bomba Curls: By using using beauty secrets from the Dominican Republic, Bomba wants to ensure that people show their curls some love with products that help maximize length retention and just make them pop overall.

A Dominican forbidden hair mask and a forbidden oil from Bomba Curls

13. Miss Rizos: With all-curly hair salons in both NYC and Santo Domingo, Carolina Contreras — AKA Miss Rizos – has been on a mission to help women love their naturually curly hair. And while your gift recipient may not be in either city, Miss Rizos also has an online store that's filled with some great stocking stuffers.

14. Gleam Eyewear: Everyone and their mom is pretty much glued to a screen these days, so you might as well shield their eyes in style with cute blue light glasses from this Afro Latina-owned indie eyewear brand. Gleam says they may help wearers get better sleep, minimize eye strain, and prevent headaches.

15. Beaut & Beast Co.: Founder Estephanie Ortiz created this company so that she could teach her son to love and believe in himself by learning about leaders who looked like him. So, she's now passing down that important value to future generations through illustrated flashcards and clothing that teach kids about a diverse group of world and community leaders.

16. La Botica Studios: They're a sustainable luxury fragrance house that focuses on self-care, showing deep respect for the Earth with their ingredients, and minimalist design.

17. The Lit Bar: As the only bookstore in the Bronx (yes, the only one), this Afro Latina-run shop deserves every bit of your business! And if you're not in NYC, Lit Bar has an online Bookshop page with book lists like "Featured Fire" or "2020 Survival Kit" that help tailor your book buying experience.

18. Mixed Up Clothing: They are a children's apparel company with heart. Founded by an Afro Mexicana who was born in Puerto Rico and then lived in Hawaii, her mission is to share the vibrant cultures of the world through her clothing.

19. FOR TMRW: If you have that one friend or relative who is obsessed with getting their nails done, consider this nontoxic and vegan nail polish brand that has vibrant, long-lasting colors and also donates a portion of sales to Sad Girls Club, an organization that creates community for women of color.

20. Midas Cosmetics: With a big focus on inclusivity and diversity, this indie beauty brand is already making big waves in the beauty world despite being only 2 years old.

21. Black by Maria Silver: It's not everyday an acclaimed rock band drummer also has the skills to create a clothing line, but leave it to Maria Silver to be the master of all trades! She creates memorable pieces that are both comfortable and unique.

And remember, buying from an Afro Latina-owned business shouldn't be held to one holiday. Be sure to show your support year-round. That being said, happy shopping!

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