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    This Australian Fashion Campaign Champions Afro Hair And It Is Seriously Stunning

    I am obsessed with literally every single image 😍

    Shine 4 Diversity, an advocacy group dedicated to promoting racial inclusion in the media, has just released a fashion campaign celebrating the beauty of Afro hair β€” and the photographs are simply stunning.

    Steve Harnacke / Shine 4 Diversity

    I mean, WOW 😍😍😍

    The campaign, entitled "Hair We Are", explores the stigma surrounding Afro hair through subverting the more ~palatable~ ways it has been represented in Western media.

    Steve Harnacke / Shine 4 Diversity

    Shot by photographer Steve Harnacke, the campaign showcases the beauty, strength and individuality of people of colour with textured hair.

    Steve Harnacke / Shine 4 Diversity

    Mahalia Handley, the Australian model who co-founded Shine 4 Diversity alongside Shareefa J, comments that having a diverse production team was a key element in the campaign's success.

    Steve Harnacke / Shine 4 Diversity

    "Every single person on set has felt a moment in time where they were stigmatised. It was so powerful to be in a room where every participant championed the movement and volunteered their time, services or products to come together to promote a worthy cause."

    "On the day of shooting, we had hairdressers who were trained in Afro hair β€” which is a strange thing to say because all hairstylists should be trained to work with Afro hair."

    Steve Harnacke / Shine 4 Diversity

    The hair stylists working on this campaign were Chrissy Zemura, Lachlan Wignall and Claire Vella, with the makeup team led by head makeup artist, Tri-Anh Nguyen.

    At the centre of the campaign were stunning floral headpieces and bodily adornments, which signify the beauty of textured hair.

    Steve Harnacke / Shine 4 Diversity

    These incredible structures were created by Sydney-based florist, Saint Fleur.

    And one of the biggest names to join the cause is Australian model Sabah Koj, who has worked for major brands like Victoria's Secret and Marc Jacobs.

    Steve Harnacke / Shine 4 Diversity

    The incredible styling was done by Nicole Adolphe and sponsored by The Iconic.

    Steve Harnacke / Shine 4 Diversity

    And can we just say, we are obsessed with Every. Single. Picture.

    Steve Harnacke / Shine 4 Diversity

    Here's to celebrating natural beauty in all its shapes, colours and forms. πŸ‘πŸ‘πŸ‘

    Steve Harnacke / Shine 4 Diversity

    You can find the rest of this incredible campaign here.

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