Tickets for Beyoncé's last solo tour were expensive and hard to get, but, according to sales figures, tickets for her upcoming joint tour with Jay Z, have prompted more spending on the secondary ticket market.
People spent $12.1 million on the secondary market for tickets to the June to August 2013 North American run of Beyoncé's tour alone.
This is according to estimates from Connor Gregoire, an analyst for SeatGeek, the search engine that aggregates data from ticket resellers like StubHub, eBay, and TicketsNow. For Beyoncé, that comes out to about $464,000 per show.
By comparison, $8.4 million has been spent on the secondary market for Beyoncé and Jay Z's On The Run tour tickets during the first 10 days of resales.
That's less total, but accounts for fewer dates, coming out to about $523,000 per show, or 13% more than per-show average for Beyoncé's solo tour.
These numbers are based on secondary market data from the 10 days after tickets went on sale, for the first show of each tour leg analyzed. In this case, that includes 46 shows from the join tour's initially announced run, and Beyoncé's June-August 2013 North American run. Notably, some of the shows in this sample — the August 5, 2013 Beyonce concert at Brooklyn's Barclays Center, the July 11, 2014 Beyoncé and Jay Z concert at New Jersey's MetLife Stadium and the August 5, 2014 Beyoncé and Jay Z concert at AT&T Park in San Francisco — had yet to go on sale to the general public during this period. For those shows, resellers listed tickets with speculative prices, based on estimated demand.