Push To Add Genius Marketing

Belgium TV channel TNT recently used this action packed marketing exercise to promote the launch of its TV drama channel. They placed a giant red button in the middle of the square of a Flemish town, marked with a sign that said “push to add drama.” Would you push the button?

This post was created by a user and has not been vetted or endorsed by BuzzFeed's editorial staff. BuzzFeed Community is a place where anyone can post awesome lists and creations. Learn more or post your buzz!

  Your Reaction?

    Hot Buzz

    People Keep Sharing This Woman’s Chilling Review Of Dreamworld After A Horrific Accident

    With This Therapy Parents Can Reduce Severity Of Their Child’s Autism For Years, ...

    Now Buzzing