The Romney campaign announced a new Spanish-language comercial Saturday featuring Latino voters talking about their lost faith in President Obama.
Mitt Romney has trailed far behind Obama among swing-state Hispanic voters, but campaign aides say they will make a play for key Latino demographics in places like Florida. One aide told BuzzFeed last month that they would put “substantial” resources toward Spanish-language media after the convention. A new PPP poll shows there may be room for Romney to make headway; it shows Romney down just seven points — 45-52 — among Florida Latinos, which represents a narrowing of the gap.
The campaign did not immediately respond to a question about where the ad would air.
UPDATE: The ad will air in Florida as well as other targeted battleground states with large Hispanic populations.
- A judge has blocked Trump's order to deny funds to sanctuary cities that "refuse to comply" with immigration authorities.
- Surprise, surprise. Navient, formerly known as Sallie Mae, is the most complained-about financial company in the US 🎓💰
- The humanitarian crisis in Venezuela is so bad that people are walking over to Brazil to get the food and medicines they need.
- One year after Beyoncé released 'Lemonade,' she's set up a scholarship for women in college called the Formation Scholars 🍋