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    Google Plus = Google 2.0 = New Google

    Hate the way Google Plus touches nearly every part of the clean, neutral Google experience you've loved forever? Well! “This is just the next version of Google,” Vic Gundotra, Google’s vice president of engineering, tells Bits. “Everything is being upgraded. We already have users. We’re now upgrading them to what we consider Google 2.0.” Did you know? If New Coke had come out in the aughts, it've been called Coke 2.0.

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