back to top

10 New And Up-Coming Makeup Releases That's Gonna Get You Pumped

You can never have too many eyeshadow palettes.

Posted on

1. Urban Decay Naked Ultimate Basics

Instagram: @urbandecaycosmetics / Via Instagram: @urbandecaycosmetics

As you know, Urban Decay is giving us what we've been begging for ever since the first Naked palette came out: a whole palette of gorgeous matte neutrals! We've already seen matte neutrals in Naked Basics and Naked Basics 2 which were smaller palettes with only six shades but this time we're getting twelve NEW shades in a full size palette.

Look out for it this September at Urban Decay (online and in stores), Sephora, Macy's and Ulta.

2. Marc Jacobs Beauty Style Econ No. 20 Eye Palette

Sephora / Via

Marc Jacobs Beauty has recently blessed us with a limited edition eyeshadow palette. The palette features 20 new fall-inspired shades designed to represent five types of red carpet looks. The new addition to the Marc Jacobs Beauty fam comes with face charts to help you achieve looks like Awards Show or Evening Swag, but let's be real we're all just going to mix and match these colors any way we want to.

Available now only at Sephora for $99.

3. Tarte Styled by Hrush Eye & Cheek Palette

Instagram: @tartecosmetics / Via Instagram: @tartecosmetics

Tarte and Kardashian makeup artist Hrush Achemyan AKA @styledbyhrush have teamed up to give us six gorgeous eyeshadows and a blush in one palette. The packaging is just as glam as makeup guru Hrush herself and hopefully we'll all be able to channel those diva vibes with this palette.

Available now at and Ulta for $30. Hurry and get yours now!

4. MAC Selena Collection

Instagram: @maccosmetics / Via Instagram: @maccosmetics

MAC has been hyping this collection for months. The iconic makeup brand is finally premiering a collection based on the 90's Mexican-American star Selena Quintanilla this fall! The collection features three lipsticks, two shimmery eyeshadows and a blush duo. Unfortunately, we're still going to have to wait two more months to get our hands on the products.

Look out for MAC Selena in MAC stores and online this October.

5. MAC It's a Strike Collection

MAC / Via

While we wait for the Selena collection MAC is giving us It's a Strike! A bowling themed collection featuring sooooo much new swag including five lipsticks, three liquid liners, six eyeshadows, five creamy glosses, three nail polishes, two brushes, two blushes and one pearlmatte highlighting powder. Whew, MAC has us covered on all fronts of the makeup game!

These goodies will be available August 18th online and in MAC stores, Macy's, Bloomingdale's, Dillard's and Nordstrom.

6. Estée Lauder Victoria Beckham Fall 2016 Makeup Collection


Now you'll be able to recreate your favorite Posh Spice looks with Estée Lauder and Victoria Beckham's new collection. The must anticipated collection features two lipsticks, an eyeshadow palette, mascara, eyeliner, bronzer and more. The muted colors will perfectly match the tone for the season and you can add a pop of color with the bright red lipstick.

Get it this September from Estée Lauder and Victoria Beckham's website along with Neiman Marcus, Saks, Nordstrom and Bergdorf Goodman.

7. NARS Audacious Collection

Nars / Via

NARS' Audacious collection features mascara, a brow defining cream in three shades, a liquid eyeliner pen in a matte and satin finish along with five new shades of their famous Audacious lipstick. Most of the collection is permanent, so you'll have time to try out the new products BUT the Unrestricted Eyeliner Stylo is a limited edition product. Buy it now! GO! HURRY!!

Available now at Sephora, Nordstrom, Bloomingdale's and Barneys.

8. Anastasia Beverly Hills Cosmetics Stick Foundation

Instagram: @anastasiabeverlyhills

ABH is getting into the foundation game with their new stick foundation. The brand responsible for everyone's on point brows and highlight is now going to give you flawless skin. ABH is aiming to color match as many skin tones as possible by paying close attention to the undertones. You can check out the other shades of the stick foundation on their Instagram.

The ABH stick foundation will be available this Thursday August 18th on their website, Sephora, Ulta, Macy's and DIllard's.

9. Too Faced The Power of Makeup by NikkieTutorials

Instagram: @toofaced

Too Faced has collaborated with vlogger NikkieTutorials to bring us a limited edition collection. If you're one of Nikkie's fans (and you probably are since she has over 4 million subscribers) you can't miss this opportunity to snag a palette with nine eyeshadows, two blushes, and a highlighter and bronzer. The collection also includes a silvery glitter pigment, primer, Too Faced's iconic Better Than Sex mascara in ~purple~ and a liquid eyeliner pen.

The full collection is available now at Sephora, Ulta, and for $56.

10. Essie Fall 2016 Go Go Geisha Collection


Inspired by the fashion forward city of Tokyo, Japan, famed nail polish brand Essie is giving us six chic shades. Essie is back at it again with clever names like Udon Know Me, Playing Koi and Maki Me Happy. The shades reflect the liveliness of the city along with the changing colors that come with the new season.

Look out for these in drugstores this September.

What makeup and/or beauty release are you the most excited for? Let me know in the comments!

This post was created by a member of BuzzFeed Community, where anyone can post awesome lists and creations. Learn more or post your buzz!