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This MP's Website Proves The Internet Is Hard

"Write a catchy description to grab your audience's attention..."

Meet the Liberal party's Member for Cowan, Luke Simpkins (the man looking adoringly at the PM).

Aaron Bunch / AAPIMAGE

Well if you head over to Simpkins' swish website, there's something not totally complete about the Media page.!media/nvoc2

That's right! Though these tips for some ~engaging~ content are very good.


1. Write a catchy title.

2. What's this item about?

3. What makes it interesting?

4. Write a catchy description to grab your audience's attention.

5. Preferably send your media release in the future - January 1, 2020.

After last week's SNAFU involving a fake family history, it's starting to feel like this whole election preparation was a little half-baked.

Mark Di Stefano is a media and politics correspondent for BuzzFeed News and is based in London.

Contact Mark Di Stefano at

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