back to top

Australia's Media Fell For An April Fools' Joke Because They Broke The Rules

Packed with Vitamin Bullshit.

Posted on

Pop-culture website Pedestrian TV were the first to splash the exciting (non) news that a giant jar of Vegemite would be erected in Melbourne.

And weren't they ridiculously excited.


BuzzFeed News spoke to the PR spokeswoman behind the fake story who couldn't stop laughing because media outlets had actually broken the embargo to publish the story!

Welp Pedestrian, maybe check that embargo date.

The only thing better than re-writing a fake press release for a news site, is breaking the embargo to do so.