When you see the name Kim Kardashian, does the word "private" come to mind? Most likely not, considering the reality TV star has built an empire on sharing her life with the world. View this photo on Instagram Instagram: @undefined But a new era is upon us, because Kim says that she's now over "oversharing" and instead prefers to lead a much more "private" life on social media. View this photo on Instagram instagram.com Apparently this change started for Kim with her children, which she talked about while serving as a keynote speaker at the 23rd World Congress on Information Technology convention. View this video on YouTube youtube.com "I think at the beginning, I didn't know what the word 'privacy' really meant. I was very okay with people knowing every detail of my life," she told the audience. View this photo on Instagram instagram.com "As you get older and you have kids, and you realize you do want to value some privacy, I figured out a really good balance of sharing what I want to share," she explained. View this photo on Instagram instagram.com Kim also talked about the physical danger of oversharing, as a celebrity. View this photo on Instagram instagram.com "There definitely is oversharing, especially when safety can be a factor when there's so many eyes on you," she said. "I learned firsthand that if you share too much, it can be a little bit dangerous at times." "I move really cautiously now that I have kids, but I still love to be open and honest and that's who I am... that's my brand," she added. View this photo on Instagram instagram.com She's still trying to figure out how to be both accessible to her fans and protective of her family, though. View this photo on Instagram instagram.com "There is a way to have both and to share, but not feel like your whole life is being used just for social media," she said. "You do have to have balance."