Amazon Prime Day, the day when Amazon has more deals than you could ever conceivably look through in an ENTIRE LIFETIME, ends today!
And this year it’s just in time for you to get ahead of holiday shopping, so you don’t have to worry about shipping delays.
We waded through the mountains of bargains for you and found some of the best deals in every category.
FYI — deals move quickly on Prime Day. We’ll do our best to keep this post and imagery as up-to-date as possible, but we can’t catch everything immediately. Check back throughout Prime Day to see our latest updates as the deals change!
Note: To get these deals you have to be a Prime member, so if you aren’t already, sign up for a free 30 day trial here.
And just FYI, pricing and percent discount for fashion items can depend on size and color.
1. 20% off *The Amazon Coat* if you need a chic parka that'll keep you warm. Bonus: it'll make everyone think you splurged big time. Mega style and mega warmth for under a hundred bucks? Sign me up.

2. Up to 53% off Reebok footwear and apparel, including their leather classics. Yes, you always need extra white sneakers. Always.

3. 46% off a pair of American Apparel leggings, because if they're your most-worn item of clothing right now (which, same!) it's always good to have a few extra pairs.

4. 30% of a pair of one-carat diamond stud earrings that are a classic for a reason.

5. Up to 40% off athleisure, because who doesn't like to be a little comfier all day??
6. 49% off (plus an additional 10% off coupon!) a four-piece purse set so you can keep your favorite style with you, no matter what you need to take along that day.

7. A heavy-weight hooded puffer coat for 30% off (it's down to under $40!) with a water-resistant exterior, fleece-lined interior, and thumbhole stretch cuffs to keep you warm in the snow and sleet.

8. 20% off a spa robe with a silky outside and super-plush lining, because robe o'clock is the very best time of day.

9. 30% off a turtleneck dress for when you want to feel cozy and bundled up, but still stylish. A cute pair of patterned tights or over-the-knee boots, and you're set!

10. Up to 25% off Adidas Superstar sneakers that are comfy, cool, and go with everything.

11. 30% off a 100% cashmere cable-knit beanie that's soft, lightweight, and won't make your forehead all itchy.

12. 30% off a pair of Core 10 Build-Your-Own bootcut yoga pants so you can choose the rise, size, and length.

13. 44% off a pair of New Balance running shoes in a pretty guava-ish pink to cheer up gloomy morning jogs.

14. 20% off a 18k gold-plated satellite chain with teeny balls all along the length for a delicate glint of gold at your neck you can wear every day. Great gift alert!

15. 38% off a longline leopard print cardigan that's truly the cat's meow.

16. Up to 30% off tie-dye lounge pants in a super-soft microfiber fabric you'll want to chill in all day.
17. 32% off a curvy (aka bigger cups, smaller band) lace bralette for a comfortable option you'll be happy just to lounge in.

18. Up to 40% off Levi's apparel, because these denim pieces are super classic additions to your wardrobe.
19. And if I might make a recommendation? 24% off Levi's Ribcage jeans, which are IMO the ultimate high-waisted jeans.

20. Up to 50% off Fossil smartwatches for a fashion-forward way to keep notifications at a glance.

21. 15% off a pair of Jeffrey Campbell rain boots with a 3.25" heel for a little boost of height as you're splashing through the puddles.

22. 30% off Cubcoats, the kids' sweatshirts that transform into stuffed animals.

23. 20% off, plus an extra 5% off a flowy blouse that's comfortable, cute, versatile (I mean, you could easily dress this up or down), stylish...the list goes on.

24. 50% off a pair of high-waisted stretch leggings you'll probably wear just about every day.

25. Up to 30% off Amazon Essentials basics to keep you comfy, whether you're looking for sweats, shoes, sweaters, or jackets.
26. 20% off Orolay jackets for kids aka the kid version of *the* Amazon coat. Look how cute!!

27. And 20% off tons of other Orolay styles if you're looking for a great coat, but want to try something different.
28. Up to 55% off Calvin Klein Underwear so you can restock your underwear drawer (and finally throw out those ones with a fewwww too many holes).
29. 38% off a striped canvas Baggu tote with an additional long shoulder strap to make carrying groceries, books, work materials, and more so much easier.

30. 48% off a two-piece Samsonite hardside luggage set with 20" carry-on and 24" size suitcases for all your vacationing needs.

31. Up to 30% off kid's and baby clothing from Amazon brands.
32. 15% off a Fila fanny pack, because the haters can hate but the joy of strolling freely without having to worry about a bag can't be squashed.

33. Up to 60% off designer watches from brands like Citizen and Invicta — they make great gifts if you're doing your holiday shopping during Prime Day!

34. Up to 50% off American Apparel clothing and accessories for upgrading both your loungewear and ~fashun~ games.
35. 40% off a pair of Skechers leopard print ballet flats you can wear with everything — this print is classic for a reason.

36. 42% off a camo print Lucky Brand t-shirt dress that'll make people say "Wow! Didn't see ya there!"

37. Up to 62% off dress shirts from Van Heusen, Calvin Klein, Kenneth Cole, and more.

38. Up to 40% off shoes from various designers including Havaianas, Sam Edelman, Fila, and more.
39. Up to 20% off Ray-Ban and Costa del Mar sunglasses, including 14% off a pair of original Ray-Ban Wayfarers.

40. Up to 20% off Signature by Levi Strauss & Co. apparel for some classic denim additions to your wardrobe.
41. Up to 15% off (and in some cases, more) designer accessories from brands like Tory Burch, Le Specs, and Gorjana.
42. 50% off an off-the-shoulder poplin dress you won't want to give the ~cold shoulder~ to.

43. 20% off a pair of polarized vintage-inspired glasses for that "no photos please" feeling every time you put them on.

44. Up to 30% off Victorinox luggage and bags, from toiletry kits to hardside luggage to backpacks.

45. 40% off a pair of Lucky Brand silver and mother of pearl earrings that'll make you feel like the world is your ~oyster~.

46. Up to 20% off kids' costumes.
47. Up to 48% off Vera Bradley bags.

Looking for even more incredible Prime Day deals? Check out all of our favorites:
*Here Are All The Best Amazon Prime Day Deals
*Practical Things Worth Buying On Amazon Prime Day
*Here's What Parents Should Actually Buy On Amazon Prime Day
*Things You'll Want To Splurge On This Prime Day
*Here Are All The Best Amazon Prime Day Home Deals
*Things Under $25 You'll Want To Buy On Prime Day
*Things Under $50 You'll Want To Buy On Prime Day
*Here Are The Best Amazon Prime Day Deals For Your WFH Setup
*Here Are All The Best Amazon Prime Day Beauty Deals
*Here Are All The Best Amazon Prime Day Pet Deals
*All The Best Lightning Deals On Amazon Prime Day
*Things To Buy On Amazon Prime Day That Make Perfect Gifts
*Things To Treat Yourself To On Prime Day
*Here Are All The Best Amazon Prime Day Food & Kitchen Deals