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12 Experimental Ways We Tried Embracing Broken Chips

Just because they're broken doesn't mean they're useless.

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Verdict:

Chips as an art medium are pretty ridiculous, except for the potential to one day have someone ask you about your chip art and for you to shake your head at them and wearily reply, "If you have to ask then you'll never understand." And then break a chip off and eat it.

While some of our experiments weren't totally successful, we definitely had a great time embracing FailChips. And whoever said that failure is always a bad thing?

MailChimp believes doing things your way isn't just more fun: It's good business.

All images by BuzzFeed.