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Kylie Jenner Promoted Her Lip Kit While The World Quite Literally Burned Behind Her

This is just some real unfortunate timing.

OoOOhhh! Kylie Jenner has a new lip color coming out!!!! But wait.

Enhance.

Enhance again.

ENHANCE ONE MORE TIME.

Ok, now, flip it.

Ah. Oh man, that is truly terrible.

But anyway, Autumn is available on KylieCosmetics.com.

H/T this tweet.