Hunks On Puma’s Index Strip As The Market Falls

Puma Bodywear has just launched a clever iPhone application. The Puma Index is a real stock sticker with a twist. When the markets go down, the male model’s clothes come off. And as Puma states: “If you loose your shirt, at least the models do too.”

This post was created by a user and has not been vetted or endorsed by BuzzFeed's editorial staff. BuzzFeed Community is a place where anyone can post awesome lists and creations. Learn more or post your buzz!

  Your Reaction?

    Starting soon, you'll only be able to post a comment on BuzzFeed using a Facebook account or via our app. If you have questions or thoughts, email us here.

    Hot Buzz

    Dear Comedy Central, We Really Need Franchesca Ramsey’s Sketch Show To Happen OK?

    We Transformed Into The Spice Girls In 24 Hours

    Now Buzzing