Hunks On Puma’s Index Strip As The Market Falls

Puma Bodywear has just launched a clever iPhone application. The Puma Index is a real stock sticker with a twist. When the markets go down, the male model’s clothes come off. And as Puma states: “If you loose your shirt, at least the models do too.”

This post was created by a user and has not been vetted or endorsed by BuzzFeed's editorial staff. BuzzFeed Community is a place where anyone can post awesome lists and creations. Learn more or post your buzz!

  Your Reaction?

    Starting soon, you'll only be able to post a comment on BuzzFeed using a Facebook account or via our app. If you have questions or thoughts, email us here.

    Hot Buzz

    26 Desserts You Definitely Need To Try Before You Die

    26 Deleted Kanye West Tweets That Belong In A Fucking Museum

    Now Buzzing