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    32 Products That Are The Best Of The Best

    Practical, splurge-worthy, trendy — these are some *very* top-notch products.

    We hope you love the products we recommend! All of them were independently selected by our editors. Just so you know, BuzzFeed may collect a share of sales or other compensation from the links on this page if you decide to shop from them. Oh, and FYI — prices are accurate and items in stock as of time of publication.

    1. A classic and ultra-popular couch — it has 5,100+ positive reviews! — that's equal parts stylish and affordable. It's comfortable, trendy, and won't break the bank. What more could you ask for in a couch?!


    Promising review: "If you’re contemplating on getting this couch, just do it. I spent the longest time hesitating on what to get. It’s not too small or too big for my apartment. It’s actually bigger than I thought which is a plus. It’s very comfortable — I have been choosing to sleep on it instead of my own bed! My cats approve of it as well. (: I’m a tiny girl and managed to put this together on my own in an hour or so. Also, it looks great quality in person, totally worth the price in my opinion." —Shopaholic

    Get it from Amazon for $291.99+ (available in a sleeper sofa option and 12 colors).

    2. A does-it-all car cleaner for scrubbing every inch of your ride — leather, vinyl, upholstery, carpet, plastic — and giving you sparkly, honestly unbelievable results. Now go get rid of the 10 products you've been using and replace them all with JUST one.

    reviewer's car seat with half of the gunk removed and the other half still dirty

    Promising review: "Sprayed once and had to stop what I was doing and come write a review. This stuff is the absolute bomb! I rarely write reviews but HAD to for this stuff! A+++++++++++ Stains in my car that I’ve struggled to clean forever instantly vanished with a spray and a wipe! I’m in heaven!" —Matthew Cisco

    Get the cleaner plus a towel from Amazon for $16.99.

    3. A Caraway Ceramic Cookware Set that puts every other pot and pan out there to shame. These are nonstick (seriously, nothing sticks to these pans and I know, because I took that GIF), come with thoughtful storage solutions, and are made without harsh chemicals.

    Caraway, Kayla Suazo / BuzzFeed

    The set includes: fry pan, sauté pan, saucepan, Dutch oven (all with lids), magnetic storage racks for each pan, and a cabinet lid organizer.

    Promising review: "These pans are great! Wash easily, super-easy cleaning, and nothing sticks to them!!! I couldn't be more pleased with them and they are so worth the investment. I wish I had bought them years ago. They are also so stylish looking. You realize you really don't need seven pots and pans. These four pots/pan/lids combo set is all you really need. :) Would highly recommend them!" —Trish R

    Get them from Caraway for $395 (available in six colors), or shop the pans individually here.

    4. A clarifying shampoo you can use once a week in place of your usual shampoo to remove that annoying residue left behind from heavy hair products.

    bottle of Neutrogena shampoo

    Promising review: "I do not write a lot of reviews, but I had to for this product. I was looking for an alternative to use over ACV and baking soda and came across this. The Neutrogena anti-residue shampoo is now my favorite. I'm an African American woman with long dreadlocks and my hair was extremely dirty. This shampoo left my hair clean, it was easy to rinse out, and it removed over a month's worth of buildup. The scent is nice as well. I would highly recommend trying it." —Graison

    Get it from Amazon for $5.19.

    5. A matte lipstick set featuring six fabulous shades. The mix of soft pinks and deeper red browns gives you the range to go subtle or big and bold. All of this for $12??????


    Promising review: "Moisturize lips before use for best results. I absolutely love the colors and the packaging. Long-lasting formula, smudge-proof, smells like bubble gum, and easy application." —Kathy Marie

    Get a set of six from Amazon for $11.88 (available in two color sets).

    6. A very nice mattress topper that'll get you on your way to better sleep. We might not be able to replace our mattress, but we can add a layer of heavenly, responsive memory foam to help our backs and our ZZZs.

    person pinching corner and raising top of mattress topper
    Tuft & Needle

    Promising review: "I have had a different topper in the past and this by far is better. It's not overly soft which I like. Best part is that I'm not waking up with hip and shoulder pain during the night. I'm sleeping so much better since I bought this mattress topper!" —MaraSh

    Get it from Tuft & Needle for $200+ (available in sizes twin–Cal king).

    7. A splurge-worthy espresso machine that brews coffee, whips up cappuccinos, grinds fresh beans, and froths cream to pure perfection. With this in your kitchen, you'll never make another trip to the coffee shop again...I can guarantee you that.

    Kayla Suazo / BuzzFeed

    I've owned multiple Keurigs and Nespresso machines in the past, but let me tell ya, they don't come even close to this Jura. Let me explain: This machine is an absolute investment but pays itself off, 100%. I was spending so much money on K-Cups and pods — which are just so godawful for the planet — every single month, that on top of the trips I took to Starbucks, it didn't make financial sense. Between my boyfriend and I, we were going through about six pods a day working from home.

    We recently got this Jura and are now wondering what heck we've been doing this entire time (especially this entire WFH time!). This machine makes The Perfect Cup Of Coffee. It's like going to Starbucks every day but better. I can make coffee, espresso, cappuccinos, PSL!!!!, and have all of it made with freshly ground beans thanks to the built-in grinder. Best of all? I don't have to drive anywhere. I can just make coffee shop–quality brew whenever I want (just look at that perfect cappuccino above!). And the only thing I have to pay for monthly are the beans and creamer. No more $1 pods that add up, no more $6 Starbucks's been absolute heaven. If you love coffee, I *promise* you this is 1,000% worth the investment!

    Get this E6 milk-frothing model from Jura for $1,599, and check out their other models.

    8. A coffee subscription service so you can try coffee from around the world right in the comfort of your own home. Now, a cup of this is something worth waking up early for!

    person holding cup of coffee and reading card from Costa Rica

    What you'll get: Literally fresh coffee from all over the world! You can purchase individual bags to sample (though some are only available with a subscription), or sign up for the delivery service so you can receive different bags biweekly or monthly. And because Atlas Coffee Club doesn't mess around, they offer coffee from over 50+ countries! Hello, good morning!!!

    Read BuzzFeed's complete review on this subscription service.

    Get it from Atlas Coffee Club starting at $9/month.

    9. A tube Black Girl Sunscreen that'll do what sunscreen is supposed to: Protect your gorgeous melanated skin from harsh UVA rays *without* leaving behind a white cast.

    buzzfeed editor holding a tube of black girl sunscreen
    Marquaysa Battle / BuzzFeed

    Black Girl Sunscreen is a Black woman–owned brand. The sunscreen is SPF 30 and is paraben free, fragrance free, vegan, and cruelty free.

    My coworker swears by this sunscreen:

    "Babyyy! This was the best beauty find of 2020 for me. The first body sunscreen I've found that does NOT leave me looking ashy. Wearing sunscreen regularly (yup, even in the fall) is one of my new self-care methods and I feel good putting this on knowing it a) doesn't look ghostly on me and b) was made by Black women just like me." —Marquaysa Battle

    Get it from Target for $15.99.

    10. A variety pack of A Dozen Cousin pre-seasoned beans so you always have a filling meal ready to go waiting in your pantry. I have so many coworkers that have tried and love these!, Katy Herman/BuzzFeed

    Katy, a BuzzFeed editor, is "obsessed":

    "This pack is from Black-owned, San Francisco–based bean brand A Dozen Cousins and comes with black beans, pinto beans, chickpea curry, red beans, refried black beans, and refried pinto beans. They're all vegan and made with avocado oil. I personally swear by their black beans, which I have just recently become completely obsessed with. They're so flavorful and perfectly seasoned and shockingly easy. Plus, one bag has about two small servings for one person, so I have leftovers the next day. I've been enjoying them with quesadillas and nachos, in homemade burrito bowls, and over microwave seasoned rice." —Katy Herman

    Get a pack of six from Amazon for $24.99.

    11. Classic Bean boots to get you through all types of weather. Iconic and timeless, these babies will last you winter after winter, spring after spring. 

    A person is wearing the tan duck boots while standing on a small rock
    Stephanie Hope / BuzzFeed

    Promising review: "I got these boots four years ago and, being from Texas, I didn't think I'd have much need for a winter boot, but boy was I wrong. I have a pair of rain boots that cost a pretty penny that have sat in the back of my closet since I got these. They are perfect for the rain, snow, or cold. The leather upper has started to wear beautifully and I can say that without a doubt, these will be my go-to boots for the rest of my life." —TheTexan

    Get them from L.L.Bean for $139 (available in women's sizes 5–11, three widths, and two colors).

    12. A green-tea setting spray for locking in makeup *AND* keeping skin looking extra radiant and shine free. Now you don't have to worry about fading and constant touch-ups! Too much work.,

    Promising review: "I have oily skin so I really need help haha, but I also have super-sensitive skin. I wanted something that was gentle and contained good ingredients, and I think I found it. I will definitely be ordering again. With this product my makeup easily lasts 12 hours and I feel like it helps it to look smoother as well." —Melanie P.

    Many reviewers mention it works well when sprayed before and after makeup application. And! This spray is from Bella Jade, a woman-owned small business that sells other helpful beauty products. Shop them here.

    Get it from Amazon for $11.95.

    13. Clove + Hallow's The Everything Oil is all about the name. The four ingredients in the formula (say hello to squalane and organic rose hip, black cumin seed, and argan oils) work together to do just a little of everything: regulate skin's oil production, moisturize, and deliver a dose of antioxidants.

    bottle of the oil with top screwed off showing the dropper
    Clove + Hallow

    Clove + Hallow is a woman-owned brand based in Atlanta, GA, that was created to provide high-quality, vegan products all with 15 clean ingredients or fewer.

    Promising review: "Where do I begin?! I’m a 41-year-old woman who is recently dealing with adult acne. I have tried so many different products, paying ridiculous amounts of money, and I was at the point where I’d try anything and I’m glad I gave this oil a shot. It truly is the only product that helps my acne. Not only helps with my acne but controls my oily skin. Weird, you would think putting oil on your face would make it note oily. Nope, this Everything Oil is amazing!! My skin has never felt/looked so good. This will be my go to product from now on!" —Shannon R.

    Get it from Clove + Hallow for $28.

    14. A bottle of The Laundress Crease Release Spray, because what is an iron??? A few spritzes of this vegan and cruelty-free spray and you can say buh-bye to wrinkles and creases.

    Stephanie Hope / BuzzFeed

    Here's why my coworker Stephanie loves it:

    "I'm 28 and I never actually learned how to use an iron. I mean I *get* how to do it, but have never owned one or done it myself. However, that doesn't mean that I walk around with wrinkled clothes! I own a personal steamer that I absolutely love, but when I'm feeling ~extra~ lazy or just running out of time, I have a secret weapon: The Laundress Crease Release spray. Hang your piece of clothing on a hanger or, if you're like me, just place it flat on your bed. Now you can either spritz all over *or* only on the wrinkled spots. Finally, give it a few gentle tugs to help smooth out the clothing and relax the fibers. And just like that, your shirt is looking way crisper and ready to be worn out! It's so simple to use and it smells SO good! Sometimes I'll even just spray it on myself while I'm wearing the clothing! I find it so perfect for traveling, because I swear I have the Wrinkled Clothing Curse. Seriously, friends, this spray will save you time from ironing when you have simple little creases that don't require a whole ironing board to remove." —Stephanie Hope

    Get it from Amazon for $12.

    For more info (and some excellent before and after photos), check out Stephanie's full Laundress Crease Release Spray review.

    15. Honeylove briefs that are the real queen of the shape wear world. They're *actually* comfortable, legitimately pretty, and by far my favorite brand for shape wear.

    model wearing brief shape wear

    I adore Honeylove. Their shape wear has become my favorite that I've tried (and I've tried some big brands out there). Sure, it does what it is supposed to and helps me feel confident in tighter outfits, but it's also just very pretty. I've worn it under a form-fitting dress at weddings and danced the night away without discomfort. It's just a very good piece of a shape wear that I really do think is the best out there.

    Promising review: "The briefs fit fantastic and the design and feel was amazing. The "support' is very strategic and allows you to move freely and stay cool. I wore them for my daughters wedding and would buy them again." —Holly D

    Get them from Honeylove for $84 (available in sizes XS-3XL and three colors).

    16. A gadget-filled office chair with adjustable lumbar support, a heating feature, and massage settings. Is this the ultimate at-home office chair? Yes, yes it is. You deserve it.

    Mallory Mower / BuzzFeed

    Promising review: "This chair exceeded my high expectations for comfort, utility, and adaptability to my spinal and gluteal in keeping my back properly postured and my butt comfortably positioned. The price is still reasonable, consistent with its sturdy composition and its many adjustability features. I am delighted that I executed my well-thought-out decision to purchase this office chair for my study!" —TonyO

    Get it from X-Chair for $1,199.99 (customization available).

    17. A HyperChiller — your new way to easily chill your morning brew for a perfect iced coffee. But don't stop there, this thing can quickly chill other beverages, too. Crisp rosé, anyone??

    hyperchiller next to a cup of iced coffee

    Promising review: "This thing is amazing! Iced coffee has never tasted so good! I never realized until now how much my iced coffee was watered down before using this device. Now my coffee tastes so much better and not watered down, just nice and cool." —God

    Get it from Amazon for $29.99

    18. A set of colorful cable protectors to put an end to frayed cables. Who won't be shelling out money for new chargers? You, my friend. OK, unless you lose them. These will not help you from constantly misplacing your chargers, sadly.

    Emma Lord/BuzzFeed

    "I (begrudgingly!!) got these recently for my Mac charger, because apparently the journey from my bedroom to the living room was just too much for my fragile cord's heart to bear, and it was starting to get worn at the charger end. This spiraled on in less than 10 seconds and has been great in terms of making sure the charger is still flexible and has some give, but isn't bending itself backward and daring me to let it break, either. Also loved how affordable it was compared to a $30 replacement charger." —Emma Lord

    Get a four-pack from Amazon for $2.99+ (available in two colors).

    19. Wireless sleep headphones make getting off to dreamland even easier. No uncomfy earbuds here, folks. If you love falling asleep to soothing ocean waves but you partner loves dead silence, these are for you.

    buzzfeed writer rachel wearing the headband with text that says "speaker" and "battery" and arrows pointing to headband
    Rachel Dunkel / BuzzFeed

    BuzzFeed writer Rachel literally wrote an entire love letter to these. You can read her full review here, but here's a tidbit:

    "The main selling point to me is just how slender all of the components are. I can sleep completely normally with them on — I'm never thinking about navigating the speakers or battery when I toss and turn because I can barely feel them. My ear rests naturally and comfortably on my pillow, even with the headphones on." —Rachel Dunkel

    Get them from Amazon for $99.95 (available in three sizes and six colors).

    20. A Denman hairbrush that'll detangle and define curls after washing. Wash-and-gos seemed questionable before, but after adding this brush to your routine, you truly can just brush and go!,

    Promising review: "I love this brush! I ordered because I saw a YouTube video of a girl with curly hair using it, and her curls came out amazing! I always do wash-and-gos, and I usually would only brush/comb my hair in the shower and style it once I was out, but sometimes if I waited a little longer to style it, my hair would get dry and frizzy. It would be almost impossible to get my curls defined without getting back in the shower. With this brush, now all I have to do is spray my hair with water, put product in it, and comb it through with this brush, and my curls are poppin'! My image shows before and after use of the brush about 30 minutes after getting out of the shower. The brush is also very sturdy and you can take rows out if you want a looser curl!" —Kirstie

    Get it from Amazon for $19.95 (available in three styles and eight colors).

    21. THE Spanx faux-leather leggings guaranteed to take over for all your other leggings and pants. Truly, I think half of my team (including myself) owns these and adores them. They're comfortable, a step up from regular cotton/spandex options, and genuinely worth the splurge.

    model wearing leggings with sneakers and a button-down paired over a t-shirt
    Jimmy Johnston / Spanx

    Here's just a little blurb from one of the BuzzFeed editors who adores them:

    "I've worn them what I guess is 50+ times both for running errands in my hood and for actual workouts. They're super comfy, wash well (I send them out for wash-and-fold laundry service, which can be rough on clothes), are seamless all over, and flatten the look of my stomach (if that's a concern) without making me feel like I'm in sausage casing. They're my nicest pair of leggings and honestly I could wear them almost every day in quarantine." —Elizabeth Lilly

    Get them from Spanx for $98 (available in women sizes XS–3X, as well as petite and tall sizes).

    22. Or this cheaper option so you continue with the "we only wear leggings" theme we've grown so accustomed to the last year. These comfy things will look absolute *chefs kiss* with your chunky boots and long sweaters, and all I can say is, jeans whomst?,

    Promising review: "These pants are so worth every penny. I’ve never gotten so many compliments or had complete strangers ask where my pants were from but every one wanted to know where these were from!!! You will not be disappointed!! Also, I’m a size 8/10 normally and I ordered a small!" —Mamabear & Babycakes

    Get them from Amazon for $31.41 (available in sizes XS–4XL and seven colors).

    23. A 100% natural lip balm made with beeswax, sunflower oil, organic coconut oil, and vitamin that's hand poured into100% recyclable cardboard tubes. Keep your lips super hydrated this fall, and then recycle when you're through!

    model holding lip balm close to mouth
    Poppy & Pout

    Poppy & Pout is a small business making eco-friendly, 100% natural lip balms.

    Promising review:I've actually never written a review despite years and $$$$ spent on Amazon, but this product has earned a glowing one! I am VERY picky about my chapstick and have tried a bazillion different kinds over the years, but always end up going back to Burt's Bees peppermint as my go-to. So, I ordered sweet mint to make a more accurate side-by-side assessment. As far as consistency, I'd say Poppy & Pout has reached perfection. I thought Burt's had it, but it's actually these guys” —Shilo 

    Get it from Poppy & Pout on Amazon for $9.95 (available in 10 scents).

    24. A Billie razor starter pack and subscription, because using this razor for the first time makes you realize every other razor you've ever used absolutely stinks. With or without shaving cream, this baby glides effortlessly, leaving your legs, pits, etc. the smoothest they've ever been.

    Rachel Dunkel / BuzzFeed

    The starter kit comes with the razor handle, two blades, and a magnetic holder.

    Billie is a tried-and-true BuzzFeed favorite. Multiple editors have written about it, and here's what Rachel has to say:

    "I got to try Billie as a free sample *years* ago and absolutely adored it (I wrote about it then with my colleagues in a Billie razor review as well. Spoiler alert: We all genuinely loved it.) but I want to follow up now to say that Billie is STILL the best razor I have ever used. Nothing else even comes close to giving a better shave, especially for the (IMO) really great price. I happily spent my own moolah on this subscription again after a few years of letting my body hair mostly just do its own thing but hacking away every now and again with an inferior razor. With summer approaching, I just kind of felt like keeping up with shaving for a while again, and I knew Billie was the only one for the job."Rachel Dunkel

    Get the starter kit from Billie for $9.

    25. Super-snuggly flax-linen bedding for a bedroom upgrade you simply will not regret. These sheets are "buttery soft" and there are reviews to prove it.

    purple sheets
    Benito Martin / Bed Threads

    Really! My coworker loves these:

    "I've VERY into linen sheets. They're super breathable and just feel very fancy. Something about them feels very 'I live in a cute little cottage' although I don't think I could really explain why. They're just nice. I love Bed Threads because they come in such a wide array of colors so it's easy to mix and match with the bedding you already have. For example, I have a green Piglet duvet cover and the Bed Threads lilac sheets look AMAZING with it. This bedding set is a little splurgey but you get two pillowcases, a duvet cover, and a fitted sheet." —Bek O'Connell

    Get it from Bed Threads for $230+ (available in sizes twin–California king and 23 colors).

    26. A miracle jar of Dr. Jart+ Cicapair Tiger Grass Color Correcting Treatment that'll banish redness and protect skin with its tiger grass SPF 30 formula. This green-to-beige color-correcting treatment also helps with uneven skin, making it a perfect foundation before makeup application.

    Elizabeth Lilly / BuzzFeed

    My coworker Elizabeth (that's her photo up there^!) loves this stuff:

    "I use this every single day and to demonstrate just how well it works, I put it on half of my face in the pic on the left. Seriously, the color-canceling prowess is impressive. Also it took me nearly a year to go through the full-size jar. So if the price has you feeling iffy, you can try out a travel version. Seriously, I'm forever indebted to this stuff." —Elizabeth Lilly

    Get it from Sephora for $18+ (available in two sizes).

    27. A pack of mushroom coffee mix reviewers say gives them the same amount of energy as regular cups of joe, but without any jitters or caffeine headaches. Feel the midday slump comin' on? Grab this.

    pack of coffee mix next to a reviewer's cup of coffee

    Promising review: "I have no idea if there will legitimately be any real benefits to ingesting these 'super'-mushrooms in my coffee, but what I do know is this: They taste good, and they leave me less jittery than regular coffee. That could be just the result of drinking slightly less coffee in my coffee, but either way, it satisfies my craving for coffee and it tastes good." —Kate O'Neill

    Get a pack of 10 from Amazon for $10.75 (available in three mushroom blends).

    To learn more about this, check out a BuzzFeeder's full review (it's #3!).

    28. A Glossier Brow Flick pen — aka your new favorite way to fill in your brows with total ease. Just flick, flick, flick and your feathery, natural look is D-O-N-E.


    Promising review: "I’ve been using brow pens rather than pencils/wax-based products for a couple of years now. My eyebrows naturally have a couple of patchy spots so I knew I needed a brow product. But unlike other brow products, pens aren’t hard in my brow hairs during application and don’t seem to clog up my pores as much. This brow pen is the most waterproof of the ones I’ve tried by far. I work out a lot and this did not bleed or fade at all when I sweat. Highly recommend if you’re into this type of brow product!" —Molly

    Get it from Glossier for $18 (available in three shades).

    29. A delightful AeroGarden so you can finally grow your very own fresh herbs (and actually keep them alive) in the comfort of your own home. This smarty gadget waters, feeds, and emits lights on schedule so there's no forgetting to water here, folks.

    Reviewer's AeroGarden on their counter with tons of fresh herbs that have grown

    Promising review: "We like to use fresh herbs in our cooking but when we buy them at the store, we usually end up using half the package and the rest go bad. This product has added a nice green element to our kitchen and a good amount of herbs to use. The plants sprouted and grew exactly as described in the instructions. We follow the directions and prune often and water and feed when the lights tell us to. It is really easy. We cut per the instructions and store the cuttings in a plastic bag in the refrigerator. It has also been fun to watch the process." —Amazon Customer

    Get it from Amazon for $99.97+ (available in three colors).

    Read our full review on the AeroGarden!

    30. A double-sided eyeliner stamp that — are you ready for this — creates the perfect wing in mere minutes. Oof, these are not even close to being even, is a sentence you will never hear yourself say again.


    One side is the actual stamp, while the other end is a fine-point pen perfect for touch-ups.

    Promising review: "I do winged eyeliner pretty much every morning before work, and it's always the most time-consuming part of my makeup routine. The first time I used this product, it took me about a minute, no joke, to put on my eyeliner. I would highly recommend this product. It doesn't smudge, but it also isn't hard to get off when you're ready to remove your makeup. Very pleased. Will be ordering again once my current supply runs out!" —Amazon Customer

    Get it from Amazon for $14.97 (available in three sizes).

    31. An automatic pan stirrer your arms will be forever thankful for when a recipe calls for continuous stirring.


    Promising review: "I am a gadget queen and usually don't like the product after I waste my money on it. But this is a keeper that I love to use and to give as gifts." —Christy

    Get it from UncommonGoods for $25.

    32. Creamed wildflower honey you can spread like butter. The taste of honey in spreadable form? Uhhh, yes please! And, because it's made by bees that have access to more floral diversity, this wildflower honey has even more antioxidants, vitamins, and minerals than normal honey, and a unique flavor profile.

    Marquaysa Battle / BuzzFeed

    Zach & Zoë is a Black- and family-owned small business. My coworker looooves this:

    "First things first, peeps: The Zach & Zoë brand sent me their creamed honey after I expressed I wanted to try it. Now my thoughts: CREAMED HONEY IS QUITE THE REVELATION! I had no idea it even existed, which is what piqued my curiosity. Lotsa reviews said that it's great for putting in tea and coffee. The verdict after trying it? It tastes GREAT and upgrading my favorite hot beverages with this honey was just the start. I super dig the convenience of the creamed texture and have high-key been looking for excuses to use creamed honey on everything. My heart and taste buds now hold a special appreciation for how the creamed honey spreads like butter on biscuits for breakfast. I don't have to worry about honey dripping all everywhere when I try to spoon it out. Last thing: The creamed honey tasted so great that it prompted me to explore another flavor Zach & Zoë offers, the Wildflower Honey with Raspberry. It tastes really good too (especially in tea) but that creamed honey just has sooo many other uses that I'm prob going to have it on repeat for a long while." —Marquaysa Battle

    Get it from Zach and Zoë for $20.

    Me to alllll of these products:

    Paramount Pictures

    Some reviews have been edited for length and/or clarity.