21 Thoughtful Valentine’s Day Gifts From Etsy To Show Them You Actually Do Pay Attention
Gifts from small businesses pretty much guaranteed to make them go all heart-eyes.
We hope you love the products we recommend! All of them were independently selected by our editors. Just so you know, BuzzFeed may collect a share of sales or other compensation from the links on this page if you decide to shop from them. Oh, and FYI — prices are accurate and items in stock as of time of publication.
Hey! While we’re doing our best to make sure the products we feature will arrive in time for Valentine’s Day, shipping times can vary depending on where you live, which product you purchase, and more. Be sure to double check the retailers’ websites for shipping information to ensure that your gift will arrive in time for the 14th!
1. A 40-page blank notebook that's the perfect blank canvas for a homemade gift they'll treasure forever. Just have some tissues ready for happy tears.
The shop, The Golden Type, is a cheeky, woman-owned gift shop based in Oklahoma City.
Promising review: "Super cute notebook I purchased for part of a Christmas gift for my husband. I filled each page with a different reason, in different calligraphy. Made a wonderful, meaningful gift I didn't have to spend a fortune on. So happy with this purchase!! ❤" —Karissa Biniek
Get it from TheGoldenType on Etsy for $10.
2. An incredibly cool song screenshot plaque to commemorate their favorite jam or a song that has meaning to both of you. Or maybe something truly romantic, like "WAP."
You can customize it with not only the song and artist, but also a time stamp (personally I'd do Cruel Summer by Taylor Swift and mark the moment when she screams "HE LOOKS UP GRINNING LIKE A DEVIL"), date, and even your own personal image if you message it to the seller. It's made by a Black-owned, Toronto-based small business that several reviewers praise for customer service.
Promising review: "I am so so so happy with my custom Spotify plaque! It looks amazing and has an clean, modern vibe to it. Jordan and the Staats team answered any questions right away, were so considerate during the whole process, and really made sure that the design was specific to how I wanted it. Highly recommend, will def be coming back!!" —Dianah
Get it from StaatsCustoms on Etsy for $40.24+ (available in two sizes, in Spotify or Apple Music formats, and as just the plaque or with a stand, wall stickies, or both).
3. A downright delightful mini Poké Ball in a bottle with a sweet message for your favorite Pokémon trainer — yes, you still choose them, even though they spent half of your last road trip making you pull over so they could look for Legendaries on Pokémon Go.
Promising review: "I loved everything about it and so did my boyfriend! It’s the perfect small size." —Genesis Serrano
Get it from EydavyBottles on Etsy for $12.69+ (available in 15 messages or with a custom message, and in a frame or on its own in different types of gift packaging).
4. A delicate and gorgeous heart initial necklace they'll absolutely never want to take off, whether you select their initial or yours. This cutie gives a whole new meaning to the term "love letter."
It's from a woman-owned shop with a huge selection of cute and colorful jewelry.
Promising review: "My husband ordered this for a birthday gift, with my son's initial, and it is SO perfect. It’s even more beautiful in person!! 10/10 recommend" —Lauren Ralston
Get it from JillMakes on Etsy for $40 (available in eight charm colors, three chain colors, and four chain lengths).
5. A heartwarming and full-of-pride rainbow card that's blank inside, so you can get even more sappy in your own words. Say it with me: "Awwwww!"
This queer woman-owned business is one of my favorite shops on all of Etsy because of UK-based artist Katie Abey's whimsical illustrations, LOL-worthy puns, and even totally unique Harry Potter merch (she legit runs a store called Punnydukes in the UK and it's my dream to visit one day).
Promising review: "Fantastic! My partner loved it. Perfect." —dcohler
6. A truly unique necklace that may make them cry actual tears of joy — it's custom-carved into the shape of one of your kiddo's drawings, or even one of their own doodles.
Just snap a pic on your phone of the drawing you want to use, then send it to the seller once you place your order! This woman-owned shop features all sorts of other gorgeous, giftable, and customizable pieces of jewelry that are definitely worth checking out.
Promising review: "I love this so much! The packaging was beautiful, and the necklace itself is perfect. I legit got a little tear in my eye when I opened it. It’s wonderful." —jannastew
Get it from CaitlynMinimalist on Etsy for $29.62 (available in three finishes and nine lengths).
7. An OMG-worthy personalized Animal Crossing island sign your ride-or-die gaming buddy will be overjoyed when they open, since it's basically straight out of their wildest, geekiest dreams.
This Tennessee-based shop specializes in geeky and gaming-themed wooden signs.
Promising review: "This sign is absolutely perfect! Wonderful craftsmanship! Highly recommend!" —jmammom
Get it from WayforkWoodworks on Etsy for $85.
8. An aww-worthy card for your long-distance S.O. (the distance is *too real* for so many of us, especially this year) to show them your heart is with them wherever they are.
When ordering, specify your cities to get the hearts in the right places. It's blank inside, but if you want to mail it directly to your partner, this woman-owned biz can help with that! Add this $4 listing to your cart and she'll add the message for you.
Promising review: "The card was PERFECT! My boyfriend actually thought I made it, haha! I gave Lela all the credit though! Thank you again for such a unique and simple gift!!" —Emily Parrish
Get it from CardsByLela on Etsy for $11.95+ (available in 50 states or you can specify an international country).
9. An aww-worthy The Holiday enamel pin your favorite rom-com enthusiast will squeal over and that is a sweet gift that'll last way longer than an actual corsage (and won't ruin their outfit).
I bought this a while back, because how could I not. I saw it and had a moment of "Does the person who made this live in my brain!?!" because this line always gives me all the feels on my annual watch of The Holiday. This pin (and the other pin I ordered from this woman-owned biz!) is large and of gorgeously clear quality. It's one of my faves on my jean jacket pin collection, and if someone got it for me as a gift, it'd prove they know me really well.
Get it from Sweet and Lovely on Etsy for $13.
10. An adorable pack of Galentine's postcards to send to your besties to make their day, their week, and perhaps their month.
It's from a Chicago-based, woman-owned shop featuring all kinds of cute feminist paper goods and gifts!
Get a set of four from TwentysomeDesign on Etsy for $12.
11. A stunning Swarovski crystal cocktail ring that looks and feels like an over-the-top romantic and splurge-worthy gift, but is actually within your budget. That won't stop them from rocking it and feeling like royalty, though.
12. A sweet sticker the Jonas Brothers fan in your life is sure to wanna tattoo inside their brain. It's a great way to express that — let's face it — they could say the word and you'd go anywhere, blindly.
This woman-owned shop has tons of cute pop culture goodies.
Get it from PinkSundaysStudio on Etsy for $3.95+ (also available in a three-pack).
13. A US photo map you can fill out with pics of all your best adventures, plus leave space for pics of more romantic getaways post-quarantine. It's a perfect way to ~state~ how much you love being with them absolutely anywhere.
The brand's site has a tool that allows you to get your pics into the perfect state shapes!
Promising review: "This is the second map I bought. The first one was for me and my BF. We love our map and anyone that sees it in my living room asks about it. I bought another one for my mom and her husband. This is one of the coolest gifts to give to someone in a relationship who loves to travel. Honestly one of my favorite purchases I’ve made on Etsy." —briwalshbri
Get it from ThunderBunnyLabs on Etsy for $69+ (available with or without a frame). Get a version personalized with names for $89+.
14. A pretty notebook for your partner who just scored a major promotion or started their own small business this year. To truly express how proud of them you are and that you appreciate all their hard work, might I suggest gifting this alongside a nice bottle of wine or a foot rub?
This Black woman-owned shop also stocks other adorable office supplies and paper goods illustrated with badass Black women!
Promising review: "I’m obsessed with these notebooks! They are the perfect size. And I’m so happy to see brown girls being represented." —Rori Nicoloe
Get it from CopperandBrassPaper on Etsy for $10.
15. A surprisingly cute and cuddly plush uterus that will have your body-positive (or perhaps pregnant) partner positively fallo-peein' themselves with laughter and is such an ~eggs~ellent cuddle buddy, it might just replace you.
16. A funny stemless wineglass to let the best split-second-decision you ever made know you're so very app-y you found each other.
Get it from GregsCoolStore on Etsy for $21.56.
17. A gloriously geeky necklace set so you can match with your Percy Jackson-obsessed S.O. — not to mention show that you forgive them for keeping you awake with the glow of their laptop light as they stay up reading Percabeth fanfic till 2 a.m.
Big mood.
Promising review: "My teen son bought this for his girlfriend for their one-year anniversary. They are both huge Percy Jackson fans and these are their nicknames for each other. He gave her the half that belonged to her and then pulled his half out from under his shirt. He told me she cried. It was the perfect gift! These helped make their first anniversary very special. :)" —Julie Holanksy
Get it from DauntlessTrader on Etsy for $25.
18. A sticker portrait of the two of you if they love to decorate their water bottle or laptop with personal touches. The one thing missing from their sticker collection? YOU.
This woman-owned shop also does custom pet and music stickers!
Promising review: "This shop was amazing to work with! The owner is so sweet, and she gets back to you super fast. She sent me the pictures before sending the stickers out to review. Plus she gave me minis of each sticker! And I ordered six! I highly recommend this shop and will be buying again." —Ruth
Get it from SerendipitybyAnnaN on Etsy for $8+ (available in two finishes).
19. A personalized cereal bowl for the partner who has two constants in life: your relationship and their morning bowl of Froot Loops.
NORMALIZE 👏 ADULTS 👏 EATING 👏 FRUIT 👏 LOOPS 👏 IN 👏 2021👏 .
Get it from CurvedCreations on Etsy for $32.95.
20. A delicate fine silver and 24-karat gold flask necklace to gift to the scientist with whom you've got major ~chemistry~.
21. An avocadorable mug for the person you'd actually let have the last bite of guac. Now *that's* love.
Showing up with a super thoughtful gift for you S.O. like:
The reviews used in this post have been edited for length and clarity.