back to top

How To Use The New Instagram "Superzoom"

*dramatic sounds* Dun dun DUN.

Posted on

It's a chipmunk (actually, a prairie dog, but let's not split fur) that turns to the camera with a quick zoom in and very dramatic music. Here's the version with music:

View this video on YouTube

Honestly, I can't believe I'm describing this. C'mon, you KNOW this. It was huge. HUGE! Anyway, I digress.

Instagram just added a new feature that you can use within Stories called "Superzoom." It zooms in super fast and adds dramatic music. Basically, it lets you become Dramatic Chipmunk.


Katie Notopoulos is a senior editor for BuzzFeed News and is based in New York. Notopoulos writes about tech and internet culture is cohost of the Internet Explorer podcast.

Contact Katie Notopoulos at

Got a confidential tip? Submit it here.