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People Are Totally Obsessed With This Dad Sending His Family Weird Photos Of His Huge Cube

We've reached peak dad.

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A few days ago, Shaun Moriarty, a 36-year-old creative director and designer from Brisbane, Australia, discovered his dad had a cube and has been taking photos of it.

Moriarty told BuzzFeed News that the cube "just appeared in our family iMessage group" one day.

Shaun Moriarty

He said his father, Tom, just sent a photo of his cube with no context, followed by a math question.


There were plenty of references.

@RUMOKO @aeridel I hope no one makes him throw it in an incinerator...


Moriarty said he did not expect his tweet to go viral, but can see the "wholesome appeal of an unexplained inanimate unadorned cube being appreciated by the dad who made it."

Kristina Childs

"Perhaps after everything 2016 wrought, people just needed something they didn’t have to rationalize," he added.

"I also got a bunch of new followers, but I'm worried they're only interested in Cube Content so I'm not really sure what to do about that," he said.

Kassy Cho is a reporter for BuzzFeed News and is based in London.

Contact Kassy Cho at

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