Tech

Introducing #Oomf, Twitter's Best Ever Hashtag

It stands for "one of my followers," and might also contain the entire spectrum of human experience.

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#Oomf has been around for a while, but really blew up this month:

Like all great hashtags, it's extremely simple and therefore very versatile: it means, simply, "one of my followers." The basic and infinitely flexible rubric is, "#oomf is," so, basically, it's hashtagged, institutionalized subtweeting. And it's perfect.

Some of the tweets are just playful:

#oomf outfit to play ball in was cutee !-- Christen_3

It's bout time for #Oomf to get a new avi , Lol 😂😂

It's bout time for #Oomf to get a new avi , Lol 😂😂-- Rodney.

#oomf on that stuff...-- DR4

My 8,900 tweet goes to #Oomf lololol-- Adventure Time . . ⛄

#Oomf goofy as hell-- FUK_|_YO_FEELINS

A ton of them are flirty, wistful, or sometimes more direct than that:

#Oomf im crushing on you!-- JoSosa Aka DollaBill

#Oomf should check his dm ………… ♥

#Oomf should check his dm ………… ♥-- Mimmi♥

#oomf is cute.-- robo.

Missing #oomf >>> SN: Thinking Bout Em Too-- ♏ Rodney Suave ♏

thinking about #oomf and all the stuff we use to do lol

thinking about #oomf and all the stuff we use to do lol-- Cpayne Richardson

Im really digging #oomf !-- ♥♡→K.Square←♥♡

oomf #oomf need to come join me in the shower :)

oomf

#oomf need to come join me in the shower :)-- Latisha Jones

But what makes this hashtag the best hashtag of all time is the passive aggression. There is SO MUCH ANGER here, it's #oomf's raison d'être:

I would say something to #Oomf but I think she hates me.

I would say something to #Oomf but I think she hates me.-- Dylan Meyer

#oomf did not contact me the whole day yesterday! Hmph I see u!

#oomf did not contact me the whole day yesterday! Hmph I see u!-- Princess Nabouâ„¢

#oomf is seriously overdoin this situation-- B_Deneice_Est42490

Forever wishing #oomf would text me 😔😟

Forever wishing #oomf would text me 😔😟-- Sasha Kagan 

i want #oomf to come at me , so i can just shut her the fuck down !

i want #oomf to come at me , so i can just shut her the fuck down !-- FUCKwhatchuheard ♡ ,

I swear #Oomf gets mad over the dumbest shit...

I swear #Oomf gets mad over the dumbest shit...-- PG_5

#oomf is a 🍎🍏🍌🍈🎂 translation FRUIT CAKE, seeing as #oomf can't see emojis lol

#oomf is a 🍎🍏🍌🍈🎂 translation FRUIT CAKE, seeing as #oomf can't see emojis lol-- Breana Childers♥

Had a dream about #oomf . Looks like he went to sleep thinkin of me 😊

Had a dream about #oomf . Looks like he went to sleep thinkin of me 😊-- K[hermani]M

I wonder if #oomf gay .. He take pictures like he is !

I wonder if #oomf gay .. He take pictures like he is !-- Na'Shae

#oomf stalks the cinegram too hard #stopit-- Jamaâ„¢

#oomf is nice, sweet and cute. But I just see him as like a brother type. 😳

#oomf is nice, sweet and cute. But I just see him as like a brother type. 😳-- Arianne Bia

#oomf is so fake.-- Merisssssa ✨

#oomf sure was tryna be slick last night.-- Ceraela Lynn.

#oomf She sucked strangers cock for $100 lol http://t.co/kkaenAxr

#oomf She sucked strangers cock for $100 lol http://t.co/kkaenAxr-- Whitney Morin

#oomf is dumb as fuck right now.-- duckling. ✨

#oomf is being real damn selfish .-- november 24 â€

 

I MEAN DANG:

#oomf ain't nothing but a fuck buddy-- Dirty Mexican

We talk a lot about the future of Twitter on this site, but I think we might have been on the wrong track the whole time. The real future of Twitter is all #oomf, all the time.

#Oomf gets it. Right #oomf? #Oomf?????

Contact John Herrman at john.herrman@buzzfeed.com.

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