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Beyoncé Might Create A Blue Ivy Beauty Line And We're So Here For It

Baby mogul on board.

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Five-year-old cool girl Blue Ivy hangs out with her mom and dad, Beyoncé and Jay Z, and generally lives the sweet life.

Instagram: @beyonce

But that doesn't mean that Bey and Jay don't want lil' Blue to learn the value of a dollar.

Instagram: @beyonce

According to TMZ, they've signed legal documents to trademark the name Blue Ivy Carter, reportedly with the intention of creating beauty, skincare, fragrance, tech, and clothing lines under the Blue Ivy name.

Instagram: @beyonce

Bey already tried trademarking the name "Blue Ivy" in 2012, but the name had already been claimed so this is the fam's second attempt.


Is the soon-to-be big sister the tiniest mogul ever?

Instagram: @beyonce

Blue Ivy baby oil? Blue Ivy baby powder? Blue Ivy blue eyeshadow? Yes, yes, yes.

Are we here for it? OH HELL YES WE ARE.

Instagram: @beyonce

Slay, little one.