It started Tuesday, when an executive producer at Fox 8 in Cleveland tweeted something said by anchor/reporter Mark Zinni.
The timing was no coincidence. Two days earlier, New York published a damning cover story that showed a much darker side of Today — and Matt Lauer's career.
"Wealthy BigPenis" wanted to hear more.
So Zinni confirmed that he didn't have the best internship experience.
And Matt Lauer revealed that he actually does read his Twitter mentions.
UPDATE: Zinni has responded on fox8.com with "The Matt Lauer Saga: Mark Zinni's Side." He says he's not disgruntled ("thanks, BuzzFeed!") but flattered Lauer remembers him: "I didn't slam the guy, I just made an honest comment."