We hope you love our recommendations! Some may have been sent as samples, but all were independently selected by our editors. Just FYI, BuzzFeed and its publishing partners may collect a share of sales and/or other compensation from the links on this page.
1. A first-of-its-kind, plant-based BYO Blush Oil — it reacts to your skin’s natural pH to instantly give you the perfect shade of natural flush that complements your skin tone. You can use it on its own or on top of foundation for a little extra vibrancy. Science is cool!
Youthforia is an Asian woman-owned small business established in 2020 that specializes in environmentally friendly, cruelty-free makeup made with at least 90% renewable ingredients. Plus, all of Youthforia's makeup is designed with ingredients that make it ok for your skin to sleep with it on!
Promising review: "Dewy and glowy. I tried it over makeup and it appeared as a strong pink shade but settled to a flushed, glowy color. I had my little sister try it too because I wanted to see the color change again and it lasted a really long time on her. The texture was smooth and it was easy to rub in and blend out." —Summer
2. A painless mint-flavored Venus teeth-whitening pen designed to give you quick results with just 30 seconds (!) of painless daily use. Even *years* of stains from things like coffee, tea, wine, soda, and more are no match for this thing.
It has over 8,000 5-star ratings!
Promising review: "I really liked this product because it gave me significant results in just a few days. I have tried other whitening products but I definitely think this one is my favorite because it's not only easy to use but also works very well. There is also no weird aftertaste, and all I do is keep my mouth open wide for around 30 seconds. The whitening capabilities were also great, and I know this because my teeth were stained before but now they are not. Lastly, these pens were very easy to use because all you have to do is twist the dial at the bottom of the pen clockwise, and product comes out. So overall I would rate this pen a 10/10 and I am definitely planning on buying more in the future." —Roy Joseph
Get a two-pack from Amazon for $19.99 (also available as a four-pack).
3. Or some reviewer-beloved professional-level Crest Whitestrips because they can remove 14 years of stains in under a month using the same enamel-safe whitening ingredient that dentists use. *Three* days is all it takes to see a whiter smile, and they even come with two bonus one-hour express treatments if you need same-day results!
It has over 56,000 5-star ratings!
Check out a TikTok of the Crest 3D Whitestrips in action.
Promising review: "I haven't used Crest White Strips in over five years. Since then my teeth have stayed really white and I frequently get compliments or questions on how I get my teeth so white. I decided to get a box to boost the whiteness of my teeth. Wow, I was shocked on how much these have improved! Before the strips were really flimsy, hard to remove from the package and were really hard to keep on your teeth — the old ones would slip or bunch up.
These are such an improvement! The new strips remove easily from the plastic they are on. The strips are REALLY adhesive! These will not budge! Since I've purchased I have only used about four times and I can already notice a difference. Other people have noticed too. I think these are well worth the money and work as good as a professional treatment. I have had friends who have done professional treatments and their teeth are not as white as mine. I highly recommend these to anyone who wants a brighter/whiter smile!" —Vanessa5o5
Get a pack of 22 from Amazon for $45.99.
4. Elizavecca CER-100 Collagen Protein Treatment — it uses ceramides and collagen to magically bring your damaged hair back to life with all the body and silky softness you could possibly dream of!
It works great for all hair types!
Promising review: "I have 4c hair and was looking for a protein treatment for my thin and fragile hair. I had recently used a product in my hair that had so much alcohol in it that it wreaked havoc on my hair, leaving it pretty damaged. I was very skeptical about this product because I have never seen anyone with my hair type use it. Boy was I wrong to doubt this product. It left my hair looking and feeling beautiful. I highly recommend it to anyone natural or with curly hair." —Therese-Claire
Get it from Amazon for $7.75.
And check out a former BuzzFeeder's full review of the Elizavecca CER-100 Collagen Protein Treatment for more deets!
5. A ColourPop Lizzie McGuire-inspired makeup palette that'll make you wanna sing "This is what dreeeeeams are made of" every time you see your reflection.
Promising review: "I LOVE THIS!! It DEFINITELY sums up what middle school/high school Lizzie would have worn. I had a Lizzie M. bed covers set and it was literally all these colors and the curtains were the green and pink. So cute. Great pigmentation. 10/10. CP killed this." —Shelbie
Get it from ColourPop for $11 (originally $22).
6. A tube of Essence's Lash Princess mascara (over 215K 5-star ratings!) — it defines and separates lashes to give you the bold look you usually need ~falsies~ for. Not anymore! Plus, it'll last all day — even in hot weather — without clumping, flaking, fading, or wearing.
Here's what BuzzFeed editor Kayla Boyd has to say about these:
"As someone who isn't a big fan of false lashes (the glue irritates my eyes and I'm terrible at applying them) this budget-friendly holy grail does the trick for both lengthening and volumizing my lashes. After you've given it a minute to dry, it lasts all day long and doesn't smudge or fade. It seriously gives the effect of false lashes, without the discomfort."
Promising review: "I am so blown away. I put on ONE.COAT. One coat and my jaw dropped. One coat and it looked like I had on false eyelashes. I was super skeptical and I kept seeing ads for this everywhere and finally I decided to give it a try because the price is so good. I had no expectations at all and I am floored by how great this is. It took me a lot of years to find the mascara that I liked and I thought was good, but I think this had taken its place. The coverage is great, washes off easy, and no smudges. Holds up well for a day's wear. Would highly recommend" —Dana Bice
Get it from Amazon for $4.99.
For more info and review pics, check out Kayla's full review of the Essence Lash Princess Mascara!
7. A creamy deep conditioner for anyone with 3a–4c hair looking for something that'll moisturize, add shine and smoothness, and leave curls feeling soft as a cloud!
Bread Beauty Supply is a Black woman-owned business that was founded by Maeva Heim in 2020.
Promising review: "LOVE this product! My hair is very dry and frizzy but this product made my hair so much more manageable and soft. I will definitely be getting more once I’m out!" —Nivedhitha
Get it from Sephora or Bread Beauty Supply for $28.
8. Some Zombie Pack wash-off face masks with almost ~supernatural~ lifting, hydrating, brightening, and pore-tightening abilities. The results are so good, you won't even mind that wearing the wash-off face mask makes you slightly resemble...the undead.
Promising review: "I’ll be honest. I don’t write reviews very often. Today was especially a hard day working from home, not sleeping last night, an 18-month-old and a 3-year-old. I was feeling beat! My skin was sure showing the stress. I had LOW expectations — no way this could make me feel better but I decided to treat myself at least a little. Well, was I in for a BIG surprise! I was FaceTiming my mom, also my BFF, during the tightening. I sure was scared, we both thought this would be perfect for a Halloween night! LOL! But as soon as I rinsed it off... WOW! My mom was asking all about it! She will try it too! LOL! I will surely continue using it! Please leave this awesome product at this awesome price! Greatly appreciated by tired mommies like me!! Gracias!!" —TAYD3
Get a set of eight masks from Amazon for $16.95.
9. And finally, a bottle of professional-grade callus-removing gel that's basically the equivalent of getting a pedicure in your own home. This stuff'll quickly get rid of YEARS worth of calluses that you thought were just part of your feet forever. Not anymore!
Promising review: "I have the driest heels and this is the ONLY product that has ever worked. Before I used this my heels had some pretty deep cracks and now they're almost baby soft again. BUT please follow the directions...left it on my super-dry, thick-calloused heels for only three minutes and the callouses were literally melting off! Wonderful product! So glad I don't have to go soak my feet in those tubs at the nail salon anymore." —Kiki
Get it from Amazon for $14.99.
10. E.l.f.'s Poreless Putty Primer (26,000 5-star ratings!) because it'll give you a smoothing layer to help your makeup go on a whole lot more evenly. Simply apply a thin layer, wait 30 seconds for it to absorb, and apply your foundation!
Promising review: "I saw this on TikTok and thought I'd take a chance. I have sensitive skin and have to watch what I use. I LOVE this product! Goes on smooth and you don't need to use a lot. I put it on before I put on my foundation. Makes a huge difference. Highly recommend and will buy again!!" —Brooks Crim
Get it from Amazon for $9.99.
11. And an E.l.f Cosmetics powder blush palette with four gorgeous shades that blend beautifully and last all day long so you can stun from morning till night!
Former BuzzFeed editor Marquaysa Battle has this palette and is a big fan! Here's what she had to say:
"So I'm all into makeup that helps me whip up a quick face without trying too hard. This blush palette helps me add a lil' flush to my face in just a couple of dabs. It's super buildable so you can go subtle the way I like to or get super glam with a deeper blush look. I also use this palette on my eyes and lips too. It's easy to use, the four colors can be layered to create a custom shade, and it lasts a LONG time. This will literally be the only blush you ever need. It's definitely one of my smartest cheap makeup grabs."
Get it from e.l.f. Cosmetics for $9.
12. A bottle of Biotin shampoo to help anyone experiencing hair loss, a dry scalp, or dandruff. It's sulfate- and paraben-free, and is packed with natural ingredients like biotin, keratin, and jojoba oil to help thicken and moisturize your locks.
Also, if you're wondering whether or not this shampoo will work for kinkier textures, then you'll be happy to know that one reviewer with a 4c curl pattern said this shampoo helped to restore her hair's thickness after a Dominican blowout thinned her strands.
Promising review: "I love this shampoo! I had gastric sleeve surgery and my hair was very, very thin. I started taking biotin and switched to biotin shampoo as recommended by my doctor. It doesn’t make your hair grow by washing it but it makes your hair and roots stronger. And it worked. After using the whole bottle, my hair was stronger. I had a lot of new growth that was sticking around (the previous new growth fell out early on) and my hair was getting thicker. Eight months later, my hair is back to normal. It's longer and thicker than ever. I still use it twice a week and love it! I’m not crazy about the way it smells but others love it when they smell my hair." —Diane J. Huff
Get it from Amazon for $11.95+ (available in two scents and sizes).
13. A popular Bio-Oil that uses vitamins A and E, chamomile, and lavender to soothe cracked and dry skin, fade new *and* old scars, and moisturize without clogging up your pores. Reviewers who have been washing their hands a lot and ending up with painful dry skin say this really helps! No wonder it has over 67,000 5-star ratings.
Here's why BuzzFeed writer Emma Lord loves this:
"FWIW re: scars, this stuff really works. I had thyroid surgery a few years ago and Bio-Oil took me from looking like I'd stumbled out of the Red Wedding to virtually no detectable scar within a few months. All I did was apply it once in the morning and once at night."
Promising review: "This stuff is awesome. I get dry patches on my face in the winter and since using this, no more dry patches! I have pretty sensitive skin and I can't use most creamy moisturizers because I'll break out. Bio-Oil adds the moisture I need without breaking me out. It also helps to reduce old acne scars and evens out my skin tone. As an added benefit, the smell is light and clean!." —Lydia
Get it from Amazon for $8.92+ (available in three sizes and a pack of three).
14. A cruelty-free Glossier eyebrow gel for anyone who wants an easy and amazingly effective way to thicken, fluff, fill in, and groom their brows *without* them getting stiff and flaky. All it takes is one quick swipe to make everyone jealous of your eyebrows, thanks to the tinted gel formula and mascara-like wand!
Promising review: "I’ve always wanted something mild to enhance my brows as my hair is dirty blond and my eyebrows are thin/light. This product is PERFECT! I used the blond color and it is the perfect shade for everyday use along with wearing it to go out. Extremely happy with this purchase!" —Kim
Get it from Glossier for $17 (available in five shades).
15. L’Oreal’s 8 Second Wonder Water — it'll give your hair the moisture, shine, and silkiness it's missing, with instant results visible after the first use. Use it on wet hair after shampoo for healthier-looking locks and a weightless feel that takes a mere *eight seconds* to achieve!
Promising review: "I don’t usually do reviews on products, but for this one I absolutely have to. I have 3c type hair and struggle with a lot a breakage, unmanageability, and moisture. When my mom mentioned this product to me I didn’t take her seriously because of the simple fact that we have completely different hair textures. I never would have thought this brand would work on my hair. I have always used ethnic hair products and stayed away from brands such as this one because of the alcohol in it. I have never in my 22 years felt my hair like this! I feel like I have a completely different head of hair. This product is so amazing and I will FOREVER be using this product in my hair regimen." —Theressa Hailey
Get it from Amazon for $9.87.
16. Some Saie Glowy Super Gel you can add to your foundation, use alone as a primer, or even slap onto your arms and legs for the dewy, radiant skin of your dreams.
Saie is a woman-founded small business based in NYC that strives to create clean beauty for all. High-performance products with sustainable packaging and good, clean ingredients is their motto.
Promising review: "I have very sensitive skin, and I have to be really particular about the base products I use (no silicones or waxes, no powders). The ingredients in this are perfect; it's such a lightweight texture, and it just gives a beautiful natural sheen to the skin. I use it every day now, and I feel like the bottle will last me a long time, so it's also a great value!" —Sarah M.
Get it from Saie for $28 (available in two shades).
17. A bottle of plant-powered vitamin C serum — it'll make your skin look radiant! It can help lighten dark spots, fight off wrinkles, prevent UV damage, and increase skin firmness and elasticity without resorting to harsh chemicals or synthetic colors.
Promising review: "I love love love this product! I’m nearing 30 and needed a good skin care regimen, as I’ve NEVER had one. I can’t believe my results! Not only has it taken away all dullness, it has reversed some sun damage! My before and after pictures are taken WITHOUT filters in the same lighting/same area of my bathroom. I’m highly satisfied!" —Heather C.
Get it from Amazon for $21.99+ (available in two sizes).
18. Some Avarelle tea tree and calendula oil-infused pimple patches that actually help reduce acne overnight by drawing out pus trapped under the skin. You can even see all of the gunk these patches pull out, so you know they're working.
Promising review: "These are incredible! I was totally skeptical about acne patches in general. I ordered a few different brands, and these by Avarelle are by far the superior choice! They are super thin and nearly invisible. The patches create a super tight seal that doesn't budge even during sleep — they don't peel off easy, but they don't harm sensitive skin, either. AND THEY WORK! It's amazing to see all the gunk these things suck out. Totally reduces acne overnight or, at the very least, reduces pimples to barely perceptible! Would recommend!" —Amanda Dexter
Get it from Amazon for $7.64.
19. A First Aid Beauty's KP Bump Eraser Body Scrub Exfoliant reviewers swear by for getting rid of dry, rough bumps while brightening and soothing skin. It's particularly helpful for anyone dealing with keratosis pilaris — also known as chicken or strawberry skin.
BuzzFeed editor Ciera Velarde loves this product! Here's why:
"I've had keratosis pilaris since I was a teenager (it's especially bad on my thighs), and after trying dozens of products to treat it with no luck, this magical product is the only thing that's truly worked for me. I usually use this once a week for maintenance, but in the winter if I notice a flare-up and have drier, rougher, bumpier skin, I use this twice a week, and any flare-ups disappear within the week. I scrub it over my thighs and then actually let it sit for a few minutes before rinsing it off. I have notoriously sensitive skin, and I've never had an issue with this before. It's truly the best product out there for any fellow KP sufferers!"
Promising review: "I saw this on TikTok and Instagram. I decided to try it and it really works. I used it on my thighs and upper arms. I noticed a difference the first time and even more the second time!!! Fabulous product. Worth every penny." —Launa
Get it from Amazon for $12+ (available in three sizes and a pack of two).
20. Korean exfoliating mitts here to astound you with how much dried skin they'll banish from your body. Use these reviewer-loved mitts to unclog pores, remove spray tans, prevent ingrown hairs, and more in just four easy steps you can simply incorporate into your shower routine!
Promising review: "Right out of the box I could tell these mitts were going to be exactly what I needed. Excellent quality and easy to use! I’ve tried them twice already and my skin is now incredibly smooth! After I scrubbed my arm, I looked at the mitt and saw it was covered with dead skin cells. I’ll be buying more of these as gifts for girlfriends (in a fun spa gift basket)!" —Danielle Gill
Get it from Amazon for $5.23+ (available individually or as a pair).
21. A Blume acne oil helpful for anyone with acne-prone skin. It clears and soothes skin — all without leaving behind an oily or dry feeling. And not only does it reduce the look of acne scars, it also helps prevent future breakouts.
Blume is a WOC-founded business run by two sisters making period and skincare products for teens and adults alike.
Promising review: "Best oil for adult acne! My favorite acne treatment by far!! Everything else dried me out or would make my acne worse. Because my acne is hormonal, not teen acne, I reacted to all of the drying products that are so popular. This oil is super hydrating, doesn’t cause breakouts and actually helps heal my skin and improves clarity. I add a pump of it to my DIY clay face masks once a week too, and it works great in that combo. It also smells amaaaazing. Couldn’t believe my eyes!" —Sophia G.
Get it from Blume for $28.
22. A Seche Clear and Seche Vite bundle containing a base and top coat dynamic duo that collab to help protect your freshly painted nails from playing out their seemingly favorite activity: chipping immediately. Maybe now you can stop going through expensive nail polish like nobody's business!
Promising review: "This set has been a game changer for great quality home manicures. Since using the base and top coat, I regularly get asked where I got my nails done and if they’re gel because they look so perfect! I do my nails on Sunday nights, and before using this set I’d usually be touching up chips by Tuesday night. With this base and top coat, they easily look great through Thursday and sometimes last the whole week." —Ev
Get this set from Amazon for $9.94.
23. A Revlon hot-air brush to simplify your routine using special vents that allow air to flow, so hair dries faster without damaging. It's much quicker and easier than using a dryer, flat iron, or curling iron, and the results will make you feel like you just came from the salon!
Promising reviews: This hair dryer is a MIRACLE WORKER! I have had this dryer since April 2020 and I am still in love with it. I have always wanted my hair to look like it does after I go to the salon but I am uncoordinated and unable to work a blow-dryer and a round brush at the same time. When one of my best friends first introduced me to it, I was doubtful that it could make my frizzy mess of hair into something I could be happy with, but boy was I wrong! This miracle worker is easy to use and it blow-dries my long hair straight without any frizz! When I say it works wonders, I mean it! I’ve recommended this product to several girlfriends/family members and they all love it too. You won’t regret this buy!" —Alyssa
"Just wow! I was skeptical at first. I wish I would have bought this sooner! After showering I get all the moisture I can out of my hair. And leave it to kind of air-dry while I’m getting ready, having coffee, or whatever I’m doing that morning. It takes me about seven minutes to dry my hair if that! I have very thick, naturally curly hair. It is a fabulous tool to have in your arsenal! May be the only one I have to use. No flat iron needed as of yet! Would buy again in a heartbeat!" —D.K
Get it from Amazon for $34.88+ (available in three styles and three colors).
24. A firming eye cream that uses vitamins and organic botanicals to rejuvenate the delicate area around your eyes. It banishes dark circles, puffiness, loss of firmness, sagging skin, wrinkles, crow’s feet, and dryness, leaving you with brighter, firmer, hydrated skin *without* irritation!
Promising review: "Incredible product! Still cannot believe what a difference it has made in the lines and wrinkles around my eyes. I use it twice a day, and actually use it for my entire face and my neck. My skin feels so soft and lines are disappearing." —Melissa
Get it from Amazon for $16.83+ (available in three sizes and as a pack of two).
25. A bottle of natural nail and cuticle repair oil — it'll soften cuticles and strengthen nails when used daily.
Promising review: "After my acrylics came off during quarantine, I wanted to make my natural nails stronger as they had had acrylics on them constantly for the better part of two years. I searched around Amazon and gave this product a try. I'm glad I did. I started using it twice a day, once in the morning and once toward the end of my workday. I'm down to once every few days now and my nails are much stronger after the past two months. I'll continue to use it until I can get back to the salon." —Alice B.
Get it from Amazon for $8.50+ (available in five sizes).
26. Some nonsticky rosewater and glycerin toner to help banish acne and minimize pores while hydrating your skin. It works great on all skin types and is vegan as well as paraben- and cruelty-free.
Beauty Strike is a Brooklyn-based small business founded by Emani Mone Jeter, a third-generation beauty professional and licensed aesthetician. She creates natural cleansers, toners, treatments, moisturizers, and more that are recyclable.
Here's why former BuzzFeed writer Christine Forbes loves this toner:
"My skin was about as tight as Kim K's Mugler dress when I decided to switch to this toner. It's nonirritating, and I love that the spray bottle doesn't require me to touch my face."
Get it from Beauty Strike for $14+ (available in two sizes).
27. A Verelle Restore & Repair Hair Mask people with curly hair love because it nourishes and repairs curls in one easy treatment thanks to its blend of shea butter, mango butter, and rice proteins. Your hair will be more manageable with a more defined curl after this mask moisturizes, softens, detangles, and strengthens your locks, leaving you with vibrant, bouncy curls for days.
It's also sulfate and silicone free, color safe, and cruelty free.
Promising review: "When I was rinsing it off my hair was so soft and no knots at all. I didn't even have to run a comb in the shower when I mask or condition. It all spread evenly through my hair leaving each strand hydrated and moisturized." —Nat H.
Get it from Verelle for $30 (originally $36).
28. A powerful, but nonirritating benzoyl peroxide body wash — it targets acne-causing bacteria on your face *and* body. TL;DR tell those shoulder pimples not to get too comfy because they won't be sticking around for long!
Promising review: "Hey, I'm a 60+ guy who is still prone to acne on my back and shoulders. My doctor recommended I use benzoyl peroxide to treat it, so I went to Amazon and did a little research. I came across this product and thought it looked like exactly what I needed. And boy was I ever right! I use it every day and in just a few days I started seeing a big improvement. When I returned to my doctor a few weeks later, she was also very impressed. So now it's part of my daily routine and I couldn't be more pleased. I give Doctor Song Benzoyl Peroxide 10% Acne Treatment a 5-star rating only because I can't give it 10 stars!" —Terry P
Get it from Amazon for $19.98+ (available in both 4% and 10% benzoyl peroxide as well as packs of one or two).
29. A soothing and nourishing Glossier Milky Jelly Cleanser — it'll help you save $$$ by working not once, but *twice* a day! Apply it in the morning to rejuvenate your skin, then again in the evening to remove makeup, oil, and dirt using the same mild cleansing agent as contact solution, which makes it truly ~easy on the eyes~ (no more stinging when removing mascara!) and ideal for sensitive skin.
Promising review: "I have fairly 'normal' skin. It definitely gets dry in the winter. The wash doesn't sud, but you still feel so clean afterward, even in the hot summer months. There's not the tight pulling feeling of dryness — you will be glowing. My skin is dry in the winter, and this leaves me feeling clean, not dry. Love. Love. Love." —Deann K.
Get it from Glossier for $10+ (available in two sizes).
30. A flat iron one reviewer hailed as "the holy grail" of flat irons. It'll help you spend less time straightening and curling hair, and it even regulates temperature so you don't have to worry about heat damage.
This flat iron straightens and curls hair with eight heat balance micro-sensors in its plates to make sure the heat is distributed evenly so you don't fry your hair off. The heat ranges from 145 to 450 degrees so you can control the temperature, unlike other flat irons that heat up to one temperature with no adjustment capabilities.
Promising review: "I purchased this flat iron simply based on reviews and I am soooo glad I did! I was skeptical about the size since my hair is so thick but I can literally do ONE pass and I’m done! My hair always comes out silky straight and flawless! It's most definitely worth the purchase!" —Ariel Woods
Get it from Amazon for $39.95.
31. Some hoof healer natural foot balm to help revive your dry, cracked, and callused feet so they can be soft and smooth once again!
Pickle's Potions and Lotions owner Kristin Mutchler runs this small business in Wayne, Maine. And FYI, Hoof Healer was an Editor's Choice winner in the Beauty Shortlist Awards this year!
Promising review: "I love the packaging! I've been using the product for over a week and the results are stunning! My soles are not as rough or cracked anymore, giving me boosted confidence to show off my feet this summer! Thank you!!" —Alyssa O.
Get it from Pickle's Potions and Lotions on Etsy for $12.99+ (available in three scents and two styles).
32. Some Cake Beauty The Curl Friend Defining Cream — it'll provide you with glossy, frizz-free, natural-looking curls thanks to a blend of shea butter and lightweight natural oils that manage to moisturize your locks without weighing them down.
Promising review: "I have thin hair that has a very inconsistent wave pattern. When I allow it to air dry on its own it will be inconsistent and frizzy. I added this stuff to the mix, as well as switching to a t-shirt instead of a towel to dry my hair, and it's a game changer. It keeps the frizz away, while evening out my waves and adding body. Very happy with the purchase. Great if you're trying to lay off hot tools or don't have time." —Kaitlyn
Get it from Amazon for $6.74.
33. A buildable Generation G sheer matte lipstick that makes application easy so you can put it on anywhere — no mirror required! The dialed-down pigment is also beloved for the way it adapts to your natural lip color, leaving you with a casual look featuring just enough of a pop of color to enhance what you're already workin' with.
Former BuzzFeed editor Rebecca O'Connell loves this lipstick! Here's why:
"Glossier's new sheer matte lipstick seems like a total contradiction — sheer? and matte? at the same time? But it totally works. It's got a kind of waxy consistency that's a little harder than most other lip products. It kind of reminds me of a floral-scented crayon. The color is nice and subtle, so it lets you build to whatever vibrancy you're going for. I personally like to do two coats for an almost natural look. It's not great for dry or chapped lips, but I would say it's a lot more forgiving than other lipsticks, so you don't have to worry about it smearing or getting on your teeth or transferring to whoever you're smooching. I got the jam color and the name is definitely not helping my strong urge to take a huge bite out of it. 10/10, would eat."
Get it from Glossier for $18 (available in eight shades).
BuzzFeed editor Maitland Quitmeyer is also a huge fan! Check out her full review of the Generation G lipstick for even more details.
34. Some Maybelline Instant Age Rewind concealer here to send dark circles, blemishes, fine lines, puffiness, and redness packing, so you can do a quick, effective touch up without worrying about adding a whole layer of foundation and dealing with caking or clogged pores.
It has over 113K 5-star ratings!
Promising review: "I am a makeup snob. I have stupidly high standards for cosmetic performance, and drugstore brands have let me down every single time I've given them a shot. So when I graduated from Covergirl to Sephora after college, I never looked back. My kit is full of Dior and YSL foundation, Armani concealer, Benefit brighteners, etc. But this thing is truly great. The sponge applicator is better than you think. Firstly, it's antimicrobial, so you don't have to worry about the hygiene aspect. Secondly, its ability to blend the product is outstanding. The concealer itself doubles as a highlighter, it looks good without primer, and it lasts so much longer than you'd expect." —Sarita
Get it from Amazon for $8.80+ (available in two sizes and a variety of shades).
Some reviews have been edited for length and/or clarity.