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    13 Cool Things You Probably Didn't Know About Snapchat


    1. Snapchat's logo is named Ghostface Chillah, based on Ghostface Killah of the Wu-Tang Clan.

    Chillah Rules Everything Around Me

    2. Using a secret feature, you can write in black and white.

    To get a black pencil, hold down on the rainbow toolbar and drag your finger to the left, then all the way down to the bottom.

    To get white, hold down on the rainbow toolbar and drag straight to the left.

    3. Snapchat was originally called Picaboo.

    A press release for Picaboo from 2011 semi-offensively describes it as an app for college girls: "Show off that fabulous pair of Jimmy Choos or catch your best gay finally cuddling up with that straight guy at a party!"

    4. 70% of Snapchat users are women.

    5. Snapchat has filters now.

    Jess Misener
    Jess Misener
    Jess Misener

    After you snap a photo, swipe to the left or right to see some cool Instagram-esque filter options.

    6. Snapchat co-founder Evan Spiegel reportedly dated Taylor Swift earlier this year.

    7. There's apparently a version of Snapchat for kids under age 13 called SnapKidz.

    It lets you take snaps and draw on them, but doesn't allow for sharing with friends.

    8. Only 2% of college students use Snapchat to send sexts.

    9. Facebook tried to acquire Snapchat for $1 billion in October 2013.

    Steve Jennings / Getty
    Justin Sullivan / Getty

    Co-founders Evan Spiegel and Bobby Murphy rejected that offer. A few weeks later, Mark Zuckerberg returned with a $3 billion offer, which Snapchat again rejected.

    10. 46% of the class of 2014 say they use Snapchat daily.

    11. A venture capital firm provided $485,000 of seed funding to Snapchat in 2012 after one of the partners found that the three most popular apps in his daughter’s high school class were Angry Birds, Instagram, and Snapchat.

    Since then, Snapchat has raised $143 million in funding.

    12. Only 12% of Snapchats are shared with multiple users.

    That's not THAT bad! Your crush COULD just be Snapping you and you alone.

    13. 58% of college students say they'd likely purchase a product from a brand that sent them a coupon on Snapchat.

    Your move, #brands.

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