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27 Hot Celebrities Wearing Nothing But Towels

The best thing in your Instagram feed right now.

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1. When photographer Mario Testino snapped a behind-the-scenes photo of Kate Moss in a robe and towel on set, he accidentally started something wonderful.

2. After shooting a second, similar photo of Kate Upton, Testino's "Towel Series" was born.

3. Now, whenever Testino is doing a photo shoot with models or celebrities he likes, he takes additional shots of them in their towels.

4. The series is uploaded entirely on Testino's Instagram.

5. “The ‘Towel Series’ is a private club,” Testino told Vogue.

6. “I choose very carefully who I photograph for it - it is only my point of view, no one else has a say in it.”

7. "I think girls and guys feel this freedom at being able to express themselves," Testino added.

8. "There is no predetermined way of how you put the towel on."

9. "You can do anything you want - wear it however you want."

10. "I have always treasured this kind of freedom: it’s rare."

11. To date, there have been 76 portraits in the "Towel Series".

12. Testino has shot a wide variety of celebrities.

13. From actors like Ansel Elgort....

16. To pop stars like Justin Bieber...

17. And Cody Simpson (with now ex-girlfriend Gigi Hadid).

18. There's even the odd sports star thrown in.

19. And, of course, plenty of models.

21. Including Ben Bowers...

26. Who knew a simple towel could be so effective?

27. All hail Testino, for #blessing us with this.