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23 Interesting Facts About Instagram

Wait...Which hashtags should I use? Facts via DMR.

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1. The United States, Japan, and Brazil are the three countries with the most users.

Javi Moreno / Via

2. Selfies rule Instagram

Courtesy of Media Bistro.

3. There are 57 million photos bearing #selfie hashtag its many variations on Instagram. / Via

This is a big part of the reason "selfie" was named word of the year by Oxford Dictionary

4. The celebrity with the most selfies is Kylie Jenner with 451.

That's a lot of mirror and front facing camera pics. / Via

That's a lot of mirror and front facing camera pics.

5. New York City is the most geotagged city.

6. And Times Square is the second most geotagged place.

7. The first is Siam Paragon Mall in Bangkok, Thailand.

8. No Filter is actually the most popular filter on Instagram.

9. This picture of Will Smith and Justin Bieber was the most liked picture of 2013

10. And yes Bieber is the most followed person on Instagram.

11. But the Instagram profile is still the most followed user name on the platform.

53 million and counting. / Via

53 million and counting.

12. Stanford grads Kevin Systrom and Mike Krieger founded Instagram in 2010. / Via

13. Facebook purchased the company two years later in 2012 for $1 billion in cash and stock.

14. When it was bought by Facebook Instagram only had 13 employees.

(12 pictured)

15. As of 2014 16 billion photos have been uploaded to Instagram.

16. But Facebook still trumps that with 140 billion photos!!!

17. 70% of Instagram users check it at least once a day. / Via

35% of users check it multiple times a day.

18. Only 40% of Instagram's global users live in the United States.

19. NIKE is the most followed brand.

20. Victoria's Secret is the most followed retailer.

21. 83% of all posts contain hashtags.

22. The most popular hashtags are #love,#beautiful,#cute, #me, and #tbt amongst others.

23. Oh, and of course Jen Setler has the most followed bum.

Dat Ass!

Statistics provided courtesy of Digital Marketing Ramblings

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