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5 Reasons Why We Can't Stop Sharing Memes

Memes, memes everywhere!

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Are you getting too many notifications lately? It's probably memes.

Over the past year, memes have been changing the landscape of the internet. Whether it be on Facebook, Twitter, Instagram or any other social media platform, there is no shortage of memes to keep you entertained. Some of you might be asking yourselves, what is a meme and why are they so dank? Well I'm here to tell you that you have been living under a rock, or don't have access to the glorious entity that is the internet. Memes are ideas or messages of cultural significance, which are shared between people. They can be altered or copied, with many different variations of the same meme, that spread into the vast depths of the internet. And they're pretty hard to miss.

Here are 5 reasons why we can't stop sharing memes:

1. FOMO.

Meme Generator / Via

The fear of missing out isn’t a fairly new idea - ever since the integration of cell phones in our daily lives and the introduction of social media, people have been instilled with this form of crushing anxiety. The mere thought of missing out or feeling out of the loop is enough for one to go on a stalking rampage on Facebook. But the popularity of sharing memes has made it simple enough to keep up with news in a different way - would the death of Harambe gain as much attention as it did if it weren’t for the constant sharing of the meme? #dicksoutforharambe. Let’s face it, no one wants to miss out on the latest dank meme.

2. They help time pass by.


When you’re bored, waiting or just plain procrastinating, you probably find yourself scrolling through the vast amount of memes. Sharing them has become almost a past time for some and there are literally hundreds of sites, threads and accounts dedicated to memes.

3. #Relatable.

Distractify / Via

Have you ever been scrolling through memes and just thought “that’s so me”? Part of what makes them so fun and appealing to share is the fact that they’re so relatable. Memes that are related to your hobbies or interests often pop up on your newsfeed and put you in a circle of people who are into the same things. Comment threads with remarks like “omg same” make you feel one in the same. They create that sense of connection between a subject and the audience, developing sub communities based around memes.

4. They make your relationships that much better.

Sizzle / Via

There’s nothing better than waking up to an inbox full of tagged memes for your own enjoyment. Tagging one another in memes adds another layer to one’s friendship or relationship, creating a similar sacred feeling of an inside joke. The idea of having someone think of you at the sight of a particular meme invokes a stronger feeling of camaraderie and importance. On the other hand, tagging your significant other forges a stronger bond between each other as you both can laugh at your relationships insecurities, petty arguments and the not so uncommon things you both do as a boyfriend or girlfriend.

5. They're funny as hell.

Facebook / Via

I think we can all agree that the best part about memes is their ability to make you laugh at the dumbest things. One can take a simple situation, interaction, recent news or anything and make it into a meme with the potential to go viral.


Shifman, L. (2013). Memes in Digital Culture. The MIT Press.

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