The Calgary Humane Society was "bursting at the seams with quality felines" in need of permanent homes.
So they shot a video in the style of a car dealership, complete with an overenthusiastic salesman.
"Black cats, white cats, tall cats, short cats. We've got cats of all makes, models, and colours!"
"This flashy orange number purrs like a kitten!"
And this beauty boasts "a top speed of 30 miles an hour."
For one day only, the Humane Society offered reduced adoption prices for all "pre-owned cats" on the lot.
The Cat-Tastic Summer Pawty was a HUGE success.
All it took was some salesmanship.
Watch the full video below.
Ishmael N. Daro is a reporter for BuzzFeed News and is based in Toronto. PGP fingerprint: 5A1D 9099 3497 DA4B
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