Last night, a new meme was born and we have NSW Premier Gladys Berejiklian to thank. You see, a couple hours before Wednesday's State Of Origin game kicked off, old mate Gladys shared this photo of herself on social media.
The curious photo prompted a lot of questions, like why is Gladys watching the footy on such a tiny TV? Why is she holding an unopened can of coke? And why does the room she's in feel so...dystopian?
But mostly, it generated a lot of A+ memes from Australians, so here are some of the best ones.
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No word yet on whether Gladys will post similar photos when other footy games kick off, but we'll keep you posted.