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Either Chipotle Doesn't Know How To Use Twitter, Or They Know Exactly How To Use Twitter

Chipotle's Twitter account Sunday was a stream of consciousness/a search for an avocado store in Colorado. Their tweets received more than 3,700 RTs in an hour. Now that's what I call leveraging your #brand.

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Chipotle

@ChipotleTweets

twitter

Chipotle

@ChipotleTweets

Twitter.

Chipotle

@ChipotleTweets

twitter friends search bar

Chipotle

@ChipotleTweets

Do I have a tweet?

Chipotle

@ChipotleTweets

twitter Find avocado store in Arv

Chipotle

@ChipotleTweets

Hit send too soon!

Find avocado store in Arvada, Colorado.

Chipotle

@ChipotleTweets

Find avocado store in Arvada, Colorado.

Chipotle

@ChipotleTweets

Found it!

@chipotletweets What is cilantro? How do you pronounce it?

Chipotle

@ChipotleTweets

@chipotletweets What is cilantro? How do you pronounce it?

Hi sweetie, can you please pick up some lime, salt, and onions? twitter

Chipotle

@ChipotleTweets

Hi sweetie, can you please pick up some lime, salt, and onions? twitter

Chipotle

@ChipotleTweets

end twitter

Chipotle

@ChipotleTweets

Mittens13 password leave

Chipotle

@ChipotleTweets

please twitter

Then a guy named Joe came on and apologized.

Sorry all. We had a little problem with our account. But everything is back on track now! - Joe

Chipotle

@ChipotleTweets

Sorry all. We had a little problem with our account. But everything is back on track now! - Joe

Every. Tasty. Video. EVER. The new Tasty app is here!

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