A Volkswagen spot slated to air during Sunday’s Super Bowl is getting a thumbs down from some critics who accuse it of exploiting racial stereotypes.
The 60-second “Get in. Get Happy” ad features a white office-worker (and Volkswagen driver) who speaks in a Jamaican accent and tries to cheer up his co-workers.
“Don’t fret me brother. The sticky bun come soon,” he says to one man having trouble at the vending machine.